Social Media Manager

Keeta, the international subsidiary of global delivery leader Meituan, is driven by a clear mission: We help people eat better, live better. Building on our parent company's 16 years of technological and operational expertise mastered in China, we are leading a global transformation in food and consumer product delivery. Since our start in 2023, Keeta has focused on creating value for every part of the communities we serve. We provide a reliable experience for consumers, enhance technology and operations for restaurants, and create more earning opportunities and greater safety for courier partners. This commitment to shared progress drives our journey from Hong Kong, China, across the Middle East and into Brazil, with the world ahead. What You'll Do • Own the day-to-day management of Keeta's social channels in Saudi Arabia, including TikTok, Instagram, X, and Snapchat. • Plan and create social-first content that feels fresh, local, and relevant to Saudi audiences. • Work closely with Marketing, In-app, Sales, and other internal teams to understand business priorities and translate key initiatives into effective social campaigns and content. • Understand both social and business KPIs, ensuring social activities support broader marketing and business objectives — not just engagement. • Turn in-app marketing moments, local trends, food culture, and cultural occasions into creative social ideas that drive both conversation and business impact. • Manage the community management agency, ensuring timely, consistent, and on-brand engagement with our social community. • Coordinate closely between external agencies and internal teams to ensure fast escalation and resolution of urgent or sensitive cases. • Be hands-on in content production and shoots, working with creative teams, agencies, and creators from concept development through on-set execution. • Track performance, audience insights, and social trends, continuously optimizing content and identifying new opportunities for Keeta. What We Need From You • 3–5 years of social media experience, with hands-on experience managing official brand accounts in Saudi Arabia. • Strong understanding of the Saudi social media ecosystem, culture, and consumer behavior. • Creative and social-native — you have strong internet instincts and know what makes content worth watching, sharing, and talking about. • Commercially minded — you understand how social media connects with marketing priorities and business outcomes. • Hands-on and execution-oriented — comfortable moving from idea to production to publishing and community management. • Deep familiarity with TikTok, Instagram, X, and Snapchat, and what works on each platform. • Strong understanding of Saudi Arabic, local humor, expressions, and digital culture is highly preferred. • Experience in food delivery, F&B, e-commerce, or consumer internet is a plus. What Makes This Role Exciting • Own the voice of one of the fastest-growing delivery brands on Saudi Arabia's biggest social platforms. • Turn local food culture and trends into high-visibility content that drives real business impact. • Work hands-on with creators, agencies, and creative teams from concept to on-set execution. • Shape how millions of Saudi users experience the Keeta brand every day. Why Join Keeta 1. Join a Leading Global Delivery Platform With Massive Impact As the driving force behind Meituan's global expansion, Keeta is delivering more than just food and goods, but real impact too. We believe in growth that lifts everyone: our people, our partners, and the communities we serve. With deep insights into global markets and a commitment to local innovation, we're uniquely positioned to seize high-growth opportunities while helping people eat better and live better. This is a business that's constantly evolving, adapting, and expanding. We don't just think globally; we act on it, building solutions that resonate worldwide. By joining Keeta, you'll shape the future of delivery—with Meituan's established platform and unparalleled expertise behind you—and see your impact reach communities across the globe. 2. Accelerate Your Growth With Unbounded Opportunities With Keeta's global reach, your potential has no borders. You'll navigate diverse markets and cultures, developing both a global mindset and local expertise. Every project challenges you to create solutions that resonate worldwide, taking the business and your career further than you could imagine. From winning a city to expanding across the country—this is where careers accelerate. You'll embrace the intensity of a startup-like environment to pioneer what's never been done. Expect continuous learning with curiosity, real ownership, and the space to innovate creatively. Every milestone unlocks new possibilities for you—each more ambitious than the last. 3. Collaborate With a Dynamic, Diverse Team of Top Talent At Keeta, you'll work with a team that thrives on collaboration. We tackle challenges head-on, driven by a shared determination to deliver results. Open debate and bold ideas are encouraged—because great solutions emerge when perspectives converge. This energy fuels how we work: dare to dream, eager to improve, and always focused on what moves us forward. For us, true progress lies where efficiency meets collaborative breakthroughs. With teammates from over 40 countries, we outthink the expected and outdeliver the exceptional.