Holding Company

Digital Marketing Assistant / Digital Transformation Manager

Muscat, OmanPosted 1 weeks ago

Salary
AED 11k–17k a month· est.
Job type
Full time
Level
Lead
Field
Marketing & Communications
Work mode
On site

About the role

Role Description We are seeking creative, organized, and results-oriented professionals for the positions of Digital Marketing Assistant / Digital Transformation Manager. These roles focus on digital marketing activities, online engagement, technology adoption, business process improvement, and the development of effective digital strategies. The ideal candidates should demonstrate strong communication skills, analytical thinking, adaptability, and a commitment to innovation and continuous improvement. As a Digital Marketing Assistant, you will support the planning, execution, and monitoring of digital marketing campaigns across various online channels. Responsibilities include preparing marketing content, updating digital platforms, scheduling social media posts, assisting with email marketing activities, and monitoring audience engagement. You will collaborate with marketing and creative teams to maintain consistent brand messaging, coordinate promotional activities, and support the development of digital campaigns. Additional duties may include conducting market research, analyzing campaign performance, maintaining marketing calendars, organizing digital assets, and preparing reports on website traffic and audience behavior. You will also help identify opportunities to improve online visibility, strengthen customer engagement, and enhance the effectiveness of marketing initiatives. As a Digital Transformation Manager, you will oversee initiatives that integrate digital technologies into business operations to improve efficiency, productivity, and organizational performance. Responsibilities include evaluating existing processes, identifying opportunities for digital improvement, developing transformation strategies, and coordinating the implementation of technology-driven solutions. You will work with business leaders, technical teams, and stakeholders to define objectives, establish priorities, and ensure that digital initiatives align with organizational goals. Additional duties may include managing transformation projects, monitoring implementation progress, assessing business performance, supporting change management, and evaluating the impact of new technologies. You will also contribute to process automation, digital innovation, and the development of effective technology adoption strategies. Both positions require strong organizational abilities, effective communication, and a practical understanding of digital environments. Successful candidates will contribute to stronger online engagement, improved operational processes, effective technology adoption, and sustainable business development. Qualifications • A degree or diploma in Digital Marketing, Marketing, Business Administration, Information Technology, Management, or a related discipline. • Strong understanding of digital platforms, online communication, business processes, and performance measurement. • Familiarity with social media management, content creation, email marketing, and digital campaign coordination. • Knowledge of digital analytics, search engine optimization, and online advertising tools is an advantage. • Understanding of digital transformation, process improvement, project coordination, and technology implementation is beneficial for transformation roles. • Ability to interpret performance data, identify improvement opportunities, and prepare clear reports. • Proficiency in Microsoft Office applications and relevant digital productivity tools. • Familiarity with analytics platforms, content management systems, project management software, or automation tools is an advantage. • Strong organizational, analytical, and problem-solving skills, with attention to detail. • Effective written and verbal communication skills and the ability to collaborate with cross-functional teams. • Ability to manage priorities, adapt to changing requirements, and support multiple initiatives. • A proactive attitude, creative thinking, and commitment to continuous learning, innovation, and professional development. •

Requirements

A degree or diploma in Digital Marketing, Marketing, Business Administration, Information Technology, Management, or a related discipline. Strong understanding of digital platforms, online communication, business processes, and performance measurement. Familiarity with social media management, content creation, email marketing, and digital campaign coordination. Knowledge of digital analytics, search engine optimization, and online advertising tools is an advantage. Understanding of digital transformation, process improvement, project coordination, and technology implementation is beneficial for transformation roles. Ability to interpret performance data, identify improvement opportunities, and prepare clear reports. Proficiency in Microsoft Office applications and relevant digital productivity tools. Familiarity with analytics platforms, content management systems, project management software, or automation tools is an advantage. Strong organizational, analytical, and problem-solving skills, with attention to detail. Effective written and verbal communication skills and the ability to collaborate with cross-functional teams. Ability to manage priorities, adapt to changing requirements, and support multiple initiatives. A proactive attitude, creative thinking, and commitment to continuous learning, innovation, and professional development.

Responsibilities

As a Digital Marketing Assistant: support planning, execution, and monitoring of digital marketing campaigns across online channels; prepare marketing content; update digital platforms; schedule social media posts; assist with email marketing activities; monitor audience engagement; collaborate with marketing and creative teams to maintain brand messaging; coordinate promotional activities; support development of digital campaigns; conduct market research; analyze campaign performance; maintain marketing calendars; organize digital assets; prepare reports on website traffic and audience behavior; identify opportunities to improve online visibility and customer engagement. As a Digital Transformation Manager: oversee initiatives that integrate digital technologies into business operations to improve efficiency, productivity, and performance; evaluate existing processes; identify opportunities for digital improvement; develop transformation strategies; coordinate implementation of technology-driven solutions; work with business leaders, technical teams, and stakeholders to define objectives and priorities; ensure initiatives align with goals; manage transformation projects; monitor implementation progress; assess business performance; support change management; evaluate impact of new technologies; contribute to process automation, digital innovation, and adoption strategies.

Skills

  • Digital Marketing
  • Social media management
  • Email marketing
  • Content creation
  • Digital analytics
  • Search engine optimization
  • Online advertising tools
  • Project coordination
  • Process improvement
  • Technology adoption strategies
  • Microsoft Office
  • Analytics platforms
  • Content management systems
  • Project management software
  • Automation tools

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