Prince Sultan University

Marketing Specialist

Riyadh, Saudi ArabiaPosted 3 days ago

Salary
AED 12k–18k a month· est.
Job type
Full time
Level
Mid level
Field
Marketing & Communications
Work mode
On site

About the role

Position: Marketing Specialist ABOUT RIC The Research and Initiatives Center (RIC) leads research development at Prince Sultan University (PSU). It supports faculty, research labs and students across six colleges with research funding, publication support, innovation and intellectual property, and partnerships with industry and government. RIC is building PSU's research profile and turning lab outcomes into impact, under one idea: research By All & For All. THE ROLE RIC is looking for a Marketing Specialist to tell the story of PSU research and to open doors for it. You will run campaigns that promote RIC across every channel, market the research and products of PSU's research labs, and help RIC communicate with industry. You will work with the RIC Media designers, the Business unit, the research labs and the University's communications office. KEY RESPONSIBILITIES • Plan and deliver an annual marketing and communication plan for RIC, aligned with RIC priorities and the PSU Strategic Plan. • Run campaigns for RIC programmes and calls (internal funding calls, the Student Research Forum, hackathons, incubation cohorts and training programmes). • Market the research, products and services of PSU research labs to industry, government and funders through capability statements, brochures, lab profiles and presentations. • Support communication with industry partners alongside the RIC Business unit: outreach material, invitations, partner updates and follow-up. • Manage RIC's LinkedIn and X accounts, with at least three posts a week on notable publications, awards, grants and lab achievements, using verified RIC records. • Cover RIC events (workshops, visiting lectures, forums and agreement signings) within three working days. • Write and publish the monthly RIC newsletter, research success stories, articles and short videos. • Coordinate the lab annual reports and the RIC annual research report with the design team. • Keep the RIC brand consistent across all channels, in coordination with the University's communications office. • Track reach and engagement, and report results to RIC management every month. QUALIFICATIONS AND EXPERIENCE • Bachelor's degree in marketing, communications, media, business or a related field. A master's degree is an advantage. • At least three years of experience in marketing or communications, preferably in higher education, research, technology or business-to-business marketing. • A portfolio of campaigns, written content and social media work that shows measurable results. • Excellent written and spoken English and Arabic, with the ability to write for both audiences. SKILLS • Content. Explains research clearly to non-specialist, industry and government audiences. • Digital. Social media management, scheduling and analytics; email campaigns. • Visual. Working knowledge of design and video tools (for example Adobe Creative Suite or Canva), to brief and work with designers. • Relationships. Confident with external partners, event promotion and follow-up. • Delivery. Organised, deadline-driven, and careful with facts and figures. Desirable: knowledge of the Saudi research and innovation ecosystem, experience with CRM or marketing automation tools, and event marketing experience. WHAT WE OFFER • A central role in PSU's research and innovation, working with six colleges and the University's research labs. • Visible results: your work will shape how PSU research is seen by partners, funders and rankings. • Professional development and a compensation package in line with PSU regulations. HOW TO APPLY Submit your application via this Google Form: (https://forms.gle/XHF9S7XxmN7pBeev8), with the following documents: • Your CV. • Other supporting documents: A portfolio: links or three to five samples of campaigns, posts, articles or videos you produced.

Requirements

Bachelor's degree in marketing, communications, media, business or a related field. A master's degree is an advantage. At least three years of experience in marketing or communications, preferably in higher education, research, technology or business-to-business marketing. A portfolio of campaigns, written content and social media work that shows measurable results. Excellent written and spoken English and Arabic, with the ability to write for both audiences.

Responsibilities

Plan and deliver an annual marketing and communication plan for RIC, aligned with RIC priorities and the PSU Strategic Plan. Run campaigns for RIC programmes and calls (internal funding calls, the Student Research Forum, hackathons, incubation cohorts and training programmes). Market the research, products and services of PSU research labs to industry, government and funders through capability statements, brochures, lab profiles and presentations. Support communication with industry partners alongside the RIC Business unit: outreach material, invitations, partner updates and follow-up. Manage RIC's LinkedIn and X accounts, with at least three posts a week on notable publications, awards, grants and lab achievements, using verified RIC records. Cover RIC events (workshops, visiting lectures, forums and agreement signings) within three working days. Write and publish the monthly RIC newsletter, research success stories, articles and short videos. Coordinate the lab annual reports and the RIC annual research report with the design team. Keep the RIC brand consistent across all channels, in coordination with the University's communications office. Track reach and engagement, and report results to RIC management every month.

Skills

  • Content
  • Digital
  • Visual
  • Relationships
  • Delivery

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