Marketing Specialist

Key Responsibilities: • Coordinate and support the execution of internal and external marketing initiatives. • Support the development and implementation of marketing plans and campaigns across relevant channels. • Manage day-to-day social media activities, including content planning, scheduling, publishing, monitoring, and coordination with internal teams and external agencies. • Support the planning, execution, and optimization of digital and social media campaigns, ensuring alignment with campaign objectives and brand guidelines. • Prepare regular digital and social media performance reports, tracking key metrics such as reach, engagement, traffic, conversions, and overall campaign performance. • Support copywriting and content development in both Arabic and English for social media and other marketing communications. • Coordinate with marketing agencies, designers, production partners, and other external vendors to ensure timely delivery of marketing requirements. • Support the planning, coordination, and execution of online and offline events, activations, and exhibitions. • Support internal communication and employee engagement initiatives, including internal campaigns, workshops, events, awareness activities, and related communications. • Monitor relevant marketing, social media, and digital trends and identify opportunities to enhance marketing activities and audience engagement. • Leverage AI tools to improve efficiency, productivity, and overall effectiveness in day-to-day work. Requirements • 2-3 years of relevant experience in Marketing, communications, Digital Marketing or any other related areas. • Bachelor’s degree in Marketing or any other related field. • Hands-on experience managing social media platforms and content calendars. • Experience supporting or managing digital and social media campaigns. • Experience preparing campaigns, social media, and digital performance reports. • Strong understanding of key digital marketing and social media metrics. • Strong copywriting and content development skills in both Arabic and English. • Experience coordinating with creative agencies, media agencies, or external vendors. • Highly proficient with Microsoft Excel, Power Point, and Word. • Good understanding of branding, creative development, and marketing communications. • Excellent written and verbal communication skills in Arabic and English. • Experience using various AI tools to improve productivity, efficiency, and day-to-day work processes. • Experience using social media management, publishing, analytics, and reporting tools. • Strong organizational and time-management skills with the ability to manage multiple projects • Detail-oriented with strong follow-up and coordination skills. • Knowledge of Adobe Photoshop and Illustrator is an advantage. • Previous experience across both agency and brand environments is an advantage.

2-3 years of relevant experience in Marketing, communications, Digital Marketing or any other related areas. Bachelor’s degree in Marketing or any other related field. Hands-on experience managing social media platforms and content calendars. Experience supporting or managing digital and social media campaigns. Experience preparing campaigns, social media, and digital performance reports. Strong understanding of key digital marketing and social media metrics. Strong copywriting and content development skills in both Arabic and English. Experience coordinating with creative agencies, media agencies, or external vendors. Highly proficient with Microsoft Excel, Power Point, and Word. Good understanding of branding, creative development, and marketing communications. Excellent written and verbal communication skills in Arabic and English. Experience using various AI tools to improve productivity, efficiency, and day-to-day work processes. Experience using social media management, publishing, analytics, and reporting tools. Strong organizational and time-management skills with the ability to manage multiple projects. Detail-oriented with strong follow-up and coordination skills. Knowledge of Adobe Photoshop and Illustrator is an advantage. Previous experience across both agency and brand environments is an advantage.

Coordinate and support the execution of internal and external marketing initiatives. Support the development and implementation of marketing plans and campaigns across relevant channels. Manage day-to-day social media activities, including content planning, scheduling, publishing, monitoring, and coordination with internal teams and external agencies. Support the planning, execution, and optimization of digital and social media campaigns, ensuring alignment with campaign objectives and brand guidelines. Prepare regular digital and social media performance reports, tracking key metrics such as reach, engagement, traffic, conversions, and overall campaign performance. Support copywriting and content development in both Arabic and English for social media and other marketing communications. Coordinate with marketing agencies, designers, production partners, and other external vendors to ensure timely delivery of marketing requirements. Support the planning, coordination, and execution of online and offline events, activations, and exhibitions. Support internal communication and employee engagement initiatives, including internal campaigns, workshops, events, awareness activities, and related communications. Monitor relevant marketing, social media, and digital trends and identify opportunities to enhance marketing activities and audience engagement. Leverage AI tools to improve efficiency, productivity, and overall effectiveness in day-to-day work.