Marketing Manager

Company Description Rikaz is a leading Omani real estate development company specializing in high-quality residential, commercial, and mixed-use projects that deliver long-term value. With deep knowledge of the local market, Rikaz focuses on strategic locations, contemporary architecture, functional design, and quality construction to create distinctive developments. The company is committed to professionalism, transparency, and responsible execution at every stage, from concept and design through delivery and customer care. Rikaz aims to create inspiring spaces where people can live comfortably, businesses can grow, and investments can thrive, while contributing to Oman’s urban and economic development. As the portfolio expands, Rikaz remains dedicated to shaping inspiring futures and building lasting value for clients and communities. Role Description The Marketing Manager is a full-time, on-site role based in Masqaţ, Oman, responsible for leading and executing marketing initiatives that support Rikaz’s real estate portfolio. Daily activities include developing and implementing marketing strategies and campaigns for residential, commercial, and mixed-use projects, as well as managing brand positioning and messaging across digital and traditional channels. The role involves coordinating market research, analyzing customer and competitor insights, and translating findings into targeted marketing plans and promotional activities. The Marketing Manager will collaborate closely with sales, development, and customer care teams to align marketing efforts with business objectives and ensure a consistent customer experience. Additional responsibilities include overseeing content creation, managing external agencies and vendors, monitoring campaign performance, and preparing regular reports on marketing outcomes and budgets. Qualifications • Demonstrated experience in marketing management within real estate, property development, or a related industry, with a strong understanding of brand building and campaign execution. • Proficiency in digital and traditional marketing channels, including social media, email marketing, content marketing, events, and advertising. • Strong skills in market research, data analysis, and reporting to inform strategy and measure campaign performance. • Ability to develop clear marketing plans, budgets, and timelines, and to manage agencies, vendors, and cross-functional stakeholders effectively. • Excellent written and verbal communication skills in English; Arabic proficiency is an advantage. • Bachelor’s degree in Marketing, Business, Communications, or a related field; a relevant postgraduate qualification or professional certification is beneficial. • Proven organizational and project management skills, with attention to detail and the ability to handle multiple projects in a fast-paced environment. • Familiarity with the Omani market and regional cultural context, and an interest in urban development and real estate. • Strong interpersonal skills, with the ability to work collaboratively on-site and build positive relationships with internal teams and external partners. Show more Show less

Bachelor’s degree in Marketing, Business, Communications, or a related field; a relevant postgraduate qualification or professional certification is beneficial. Demonstrated experience in marketing management within real estate, property development, or a related industry. Proficiency in digital and traditional marketing channels. Strong skills in market research, data analysis, and reporting. Proven ability to develop marketing plans, budgets, and timelines; experience managing agencies, vendors, and cross-functional stakeholders. Excellent written and verbal communication skills in English; Arabic proficiency is an advantage.

Lead and execute marketing initiatives to support Rikaz’s real estate portfolio. Develop and implement marketing strategies and campaigns for residential, commercial, and mixed-use projects. Manage brand positioning and messaging across digital and traditional channels. Coordinate market research, analyze customer and competitor insights, and translate findings into targeted marketing plans and promotional activities. Collaborate with sales, development, and customer care teams to align marketing with business objectives and ensure a consistent customer experience. Oversee content creation, manage external agencies and vendors, monitor campaign performance, and prepare regular reports on marketing outcomes and budgets.