Performance Marketing Manager

Location: Dubai Reporting to: Global Marketing Director Status: Full-time, In-Office (Dubai) About The Role We're looking for a sharp, data-driven Performance Marketing Manager to take charge of paid media acquisition across multiple channels. Based in our Dubai HQ, this is a key position within our global marketing function responsible for planning, executing, and optimising multi-channel campaigns that drive high-quality leads into our international sales funnel. If you're someone who thrives on performance metrics, digs into platform mechanics, and can balance short-term cost control with long-term growth goals this one's for you. What Youll Be Responsible For • Owning and optimising all paid media activity across: • Google Ads (Search, Display, YouTube) • Meta Ads (Facebook, Instagram) • LinkedIn Ads • App-store & mobile-specific paid campaigns • Managing a large multi-market budget with daily optimisation across campaigns • Planning and executing campaigns that drive both lead generation and app engagement/downloads • Building and iterating on audience targeting strategies across markets and services • Collaborating with the Head of Creative and Content Manager to produce effective ad assets • Developing and maintaining campaign reporting dashboards using platforms like Google Ads, Meta, and analytics tools • Monitoring lead quality and pipeline conversion in partnership with the sales team • Keeping up with algorithm changes, ad formats, platform updates, and new acquisition strategies • A/B testing landing pages and working with the Marketing Ops team on funnel optimisation What Youll Bring Must-Have: • 3 to 5 years of hands-on paid media experience across Google, Meta, LinkedIn, and mobile/app campaigns • Strong grasp of campaign structure, budget pacing, bid strategy, and performance analysis • Familiarity with lead generation KPIs CPL, conversion rate, ROAS, CAC, etc. • Experience managing paid campaigns in multiple geographies and adjusting for local nuances • Solid Excel/Google Sheets and data skills • A critical mind not just pushing buttons, but thinking strategically • Team-first mentality, willing to collaborate and challenge constructively • High energy, hard-working, and committed to results Bonus: • Experience in financial services, wealth management, or B2C lead gen • Familiarity with app marketing and install campaigns • Experience working alongside agencies or managing freelancers • Knowledge of CRM and marketing automation platforms (e.g., HubSpot, DotDigital, or similar) Why Join Hoxton Wealth We're one of the fastest-growing international financial advisory groups in the world, recently rebranded with a bold new look and a big future ahead. As Performance Marketing Manager, youll play a central role in driving our ambitious client acquisition goals, supported by a world-class marketing and creative team. Expect to be challenged, supported, and inspired and know your work makes a measurable impact. Show more Show less

3 to 5 years of hands-on paid media experience across Google, Meta, LinkedIn, and mobile/app campaigns; Experience managing paid campaigns in multiple geographies; Solid Excel/Google Sheets and data skills; Strong grasp of campaign structure, budget pacing, bid strategy, and performance analysis; A strategic, collaborative mindset and high energy to drive results.

Owning and optimising all paid media activity across Google Ads (Search, Display, YouTube), Meta Ads (Facebook, Instagram), LinkedIn Ads, and app-store & mobile-specific campaigns; Managing a large multi-market budget with daily optimisation across campaigns; Planning and executing campaigns that drive lead generation and app engagement/downloads; Building and iterating audience targeting strategies across markets and services; Collaborating with the Head of Creative and Content Manager to produce effective ad assets; Developing and maintaining campaign reporting dashboards using Google Ads, Meta, and analytics tools; Monitoring lead quality and pipeline conversion in partnership with the sales team; Keeping up with algorithm changes, ad formats, platform updates, and new acquisition strategies; A/B testing landing pages and working with Marketing Ops on funnel optimisation.