Job Description

Beginning of the main content section.Return to the home pagePrintable Format Job Description - Senior Analyst – Media Relations (26001974)Job Description Senior Analyst – Media Relations - (26001974) Job Description · Strategic Media Leadershipo Act as a trusted strategic advisor to the Public Relations Director on media positioning, reputational risks, and emerging media trends impacting the healthcare sector.o Identify strategic storytelling opportunities that strengthen Dubai Health’s positioning as an integrated academic health system and a trusted public institution.· Media Relations & Thought Leadershipo Own and manage high-level relationships with Tier-1 local, regional, and international media, editors-in-chief, senior journalists, and broadcast producers.o Proactively support the positioning of Dubai Health leaders and subject-matter experts as credible thought leaders through interviews, op-eds, expert commentary, and exclusive features.o Lead the pitching of complex, high-impact stories, including policy initiatives, clinical excellence, innovation, research, and humanitarian programs.· Executive & Spokesperson Enablemento Provide end-to-end media advisory support to executives and designated spokespeople, including strategic messaging, interview framing, narrative development, and risk assessment.o Draft and oversee executive-level briefing packs, Q&A documents, scenario-based messaging, and reactive holding statements.o Support coaching of spokespeople on media confidence, clarity, and consistency, ensuring alignment with Dubai Health’s tone, values, and brand promise.· Crisis & Reputation Managemento Play a central role in crisis communication planning and execution, including media response strategies, escalation protocols, and stakeholder coordination.o Anticipate reputational risks through media monitoring, issue tracking, and sentiment analysis, providing early warnings and mitigation recommendations.o Support the development and regular updating of crisis playbooks, media response templates, and spokesperson guidelines.· Content & Campaign Integrationo Collaborate closely with internal communications, marketing, and brand teams to ensure integrated messaging across channels.o Support major campaigns, announcements, and launches, ensuring media narratives are embedded from the outset.o Review and guide the development of press materials, speeches, opinion pieces, and communication assets to ensure accuracy, impact, and strategic coherence.· Media Intelligence & Performance Measuremento Oversee comprehensive media monitoring and analysis across print, broadcast, digital, and social platforms.o Translate media data into strategic insights, including reputation trends, share of voice, message pull-through, and leadership visibility.o Prepare executive-level reports and dashboards with clear recommendations to inform decision-making and communication strategy refinement.· Stakeholder & Partner Managemento Act as a key liaison with Dubai Media Office, external agencies, and strategic partners, ensuring alignment, quality, and timely delivery.o Lead media-related agency briefings, evaluate outputs, and ensure deliverables meet strategic and reputational standards.o Coordinate media engagement for high-profile events, official visits, forums, and conferences involving senior leadership.· Governance, Quality & Complianceo Ensure all media engagement adheres to organizational policies, cultural sensitivities, regulatory frameworks, and government communication standards.o Contribute to the development and enforcement of media governance frameworks, approval processes, and spokesperson protocols.· Team Leadership & Capability Buildingo Mentor and guide junior media relations team members, providing hands-on coaching, feedback, and quality control.o Support talent development by sharing best practices, building media relations playbooks, and contributing to training initiatives. Qualifications Bachelor’s degree in communications, Public Relations, Journalism, or a related field.6 - 8 years of experience in Media relations, public relations, or a related role. Job Category: AdministrationAdvertiser: Dubai HealthEducational-level: BachelorRequired Nationality: UAE Only Suitable for people with determination: NoMonthly Salary: UnspecifiedSchedule-Time: Full timeJob Posting: 07/07/2026Unposting Date: 06/08/2026

Responsibilities

Strategic Media Leadership: Act as a trusted strategic advisor to the Public Relations Director on media positioning, reputational risks, and emerging media trends impacting the healthcare sector. Identify strategic storytelling opportunities that strengthen Dubai Health’s positioning as an integrated academic health system and a trusted public institution.

Media Relations & Thought Leadership: Own and manage high-level relationships with Tier-1 local, regional, and international media, editors-in-chief, senior journalists, and broadcast producers. Proactively support the positioning of Dubai Health leaders and subject-matter experts as credible thought leaders through interviews, op-eds, expert commentary, and exclusive features. Lead the pitching of complex, high-impact stories, including policy initiatives, clinical excellence, innovation, research, and humanitarian programs.

Executive & Spokesperson Enablement: Provide end-to-end media advisory support to executives and designated spokespeople, including strategic messaging, interview framing, narrative development, and risk assessment. Draft and oversee executive-level briefing packs, Q&A documents, scenario-based messaging, and reactive holding statements. Support coaching of spokespeople on media confidence, clarity, and consistency, ensuring alignment with Dubai Health’s tone, values, and brand promise.

Crisis & Reputation Management: Play a central role in crisis communication planning and execution, including media response strategies, escalation protocols, and stakeholder coordination. Anticipate reputational risks through media monitoring, issue tracking, and sentiment analysis, providing early warnings and mitigation recommendations. Support the development and regular updating of crisis playbooks, media response templates, and spokesperson guidelines.

Content & Campaign Integration: Collaborate closely with internal communications, marketing, and brand teams to ensure integrated messaging across channels. Support major campaigns, announcements, and launches, ensuring media narratives are embedded from the outset. Review and guide the development of press materials, speeches, opinion pieces, and communication assets to ensure accuracy, impact, and strategic coherence.

Media Intelligence & Performance Measurement: Oversee comprehensive media monitoring and analysis across print, broadcast, digital, and social platforms. Translate media data into strategic insights, including reputation trends, share of voice, message pull-through, and leadership visibility. Prepare executive-level reports and dashboards with clear recommendations to inform decision-making and communication strategy refinement.

Stakeholder & Partner Management: Act as a key liaison with Dubai Media Office, external agencies, and strategic partners, ensuring alignment, quality, and timely delivery. Lead media-related agency briefings, evaluate outputs, and ensure deliverables meet strategic and reputational standards. Coordinate media engagement for high-profile events, official visits, forums, and conferences involving senior leadership.

Governance, Quality & Compliance: Ensure all media engagement adheres to organizational policies, cultural sensitivities, regulatory frameworks, and government communication standards. Contribute to the development and enforcement of media governance frameworks, approval processes, and spokesperson protocols.

Team Leadership & Capability Building: Mentor and guide junior media relations team members, providing hands-on coaching, feedback, and quality control. Support talent development by sharing best practices, building media relations playbooks, and contributing to training initiatives.

Senior Analyst – Media Relations

Job Description

Requirements

Responsibilities

Skills Required

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