Digital Ads Specialist (B2B Tech / Salesforce Focus)

Job Description

Requirements

• ⸻
• 🔑 Responsibilities
• • Design and execute Google Ads for our subscription-based services (Salesforce/CRM-focused).
• • Conduct keyword analysis and strategy for targeting companies searching for Salesforce services, CRM solutions, or ERP consulting.
• • Provide keyword research reports with rationale, CPC estimates, and expected results.
• • Create measurable strategies to generate 2–3 qualified leads/month within a $1,000/month ad spend.
• • Build re-targeting/programmatic ad funnels for Corporate Service Cloud leads who visit landing pages but do not convert.
• • Collaborate with our design team to develop ad creatives and graphics.
• • Track, report, and optimize campaigns continuously for ROI and lead quality.
• • Advise on SEO strategy for new website launches and landing pages (to complement paid campaigns).
• ✅ Requirements
• • 3+ years running Google Ads and Programmatic campaigns.
• • Experience working with either Salesforce, CRM, ERP, or B2B SaaS companies.
• • Proven ability to deliver results with limited budgets ($1k–$3k/month range).
• • Strong keyword research, competitive analysis, and reporting skills.
• • Familiarity with re-targeting/programmatic advertising.
• • Ability to work independently with a project-based, outcome-driven mindset.
• • Bonus: Experience generating leads for SaaS service companies and/or Salesforce consultancies.
• 💰 Budget & Engagement
• • Starting budget: $1,000/month ad spend (to be optimized for 2–3 quality leads/month).
• • Flexible engagement: Freelance / part-time project (preferably individual specialists, not agencies).
• • Agencies will not be considered. We are looking for individuals

Responsibilities

• Design and execute Google Ads for our subscription-based services (Salesforce/CRM-focused).
• Conduct keyword analysis and strategy for targeting companies searching for Salesforce services, CRM solutions, or ERP consulting.
• Provide keyword research reports with rationale, CPC estimates, and expected results.
• Create measurable strategies to generate 2–3 qualified leads/month within a $1,000/month ad spend.
• Build re-targeting/programmatic ad funnels for Corporate Service Cloud leads who visit landing pages but do not convert.
• Collaborate with our design team to develop ad creatives and graphics.
• Track, report, and optimize campaigns continuously for ROI and lead quality.
• Advise on SEO strategy for new website launches and landing pages (to complement paid campaigns).

Skills Required