bonza
Performance Marketing & Social Media Specialist
Dubai, UAEPosted 1 weeks ago
- Salary
- AED 4k+ a month
- Job type
- Full time
- Level
- Mid level
- Field
- Marketing & Communications
- Work mode
- On site
- Visa
- Employer sponsors
About the role
About Bonza Bonza is a Dubai-based brand creating premium chocolate, pastries, gifts and floral arrangements, made in our own factory in Dubai Investments Park (DIP). We care about quality, creativity and a strong visual identity. We're building a small, talented team, and we're looking for an experienced, results-driven marketer to own our online growth. The role You'll plan, launch and optimize Bonza's paid advertising across Meta, Google, Snapchat and TikTok, and support our social media presence. You'll turn ad spend into measurable growth. You'll also look after our website, keeping it fast, up to date and ready to convert the traffic you bring in. What you'll do Paid advertising - Plan, build and manage campaigns on Meta (Facebook & Instagram), Google (Search, Shopping, Performance Max, YouTube), Snapchat and TikTok - Manage budgets and bids, and optimize daily for ROAS, CPA and conversions - Run A/B tests on audiences, creatives, copy and landing pages - Set up and maintain tracking: Meta Pixel and Conversions API, Google Tag Manager, GA4, and the TikTok and Snap pixels - Brief the content team on ad creatives based on performance data - Report weekly and monthly on results, with clear insights and next steps Social media - Support Bonza's social media accounts: scheduling, captions, community management and insights - Work with our content creator to turn top-performing content into ads Website maintenance - Maintain our websites on Shopify and WordPress: content, banners, products and landing pages - Handle routine maintenance: plugin and app updates, backups, broken links and basic speed and SEO checks - Build and improve landing pages for campaigns - Work with external developers when bigger technical changes are needed How to apply Apply with your CV and 2–3 examples of campaigns you personally managed. Include the platform, budget range, goal and results. Anonymized screenshots from Ads Manager are welcome. Your results must be your own. Please only share campaigns you personally ran. If you worked in a team or agency, tell us clearly what your role was. Our hiring process: - CV and case study review - Short interview - Practical trial: shortlisted candidates will complete a short task (for example, a mini audit and campaign plan for Bonza) - Final decision and offer Benefits - Monthly salary of AED 4,000 (negotiable) - UAE employment visa and medical insurance - Annual leave in line with UAE labour law - Real ownership of a growing brand's digital growth - A small team where your impact is seen and valued
Requirements
- - 2+ years of hands-on experience running paid campaigns on Meta, Google, Snapchat and TikTok
- - Social media management experience
- - Proven results, with real examples of campaigns you ran and their numbers
- - Comfortable using AI tools (e.g. ChatGPT, Claude, Meta Advantage+, Google Performance Max) to work faster and smarter
- - Strong command of Meta Ads Manager, Google Ads, Snapchat Ads Manager, TikTok Ads Manager, GA4 and Google Tag Manager
- - Hands-on experience managing websites on both Shopify and WordPress
- - Basic HTML/CSS knowledge is a plus
- - Experience with the UAE / GCC market is a strong plus
- - Data-driven, organized and comfortable owning results
- - Fluent English; Arabic is a plus
- - Based in the UAE, or able to relocate
Responsibilities
Paid advertising: Plan, build and manage campaigns on Meta (Facebook & Instagram), Google (Search, Shopping, Performance Max, YouTube), Snapchat and TikTok; Manage budgets and bids, and optimize daily for ROAS, CPA and conversions; Run A/B tests on audiences, creatives, copy and landing pages; Set up and maintain tracking: Meta Pixel and Conversions API, Google Tag Manager, GA4, and the TikTok and Snap pixels; Brief the content team on ad creatives based on performance data; Report weekly and monthly on results, with clear insights and next steps. Social media: Support Bonza's social media accounts: scheduling, captions, community management and insights; Work with our content creator to turn top-performing content into ads. Website maintenance: Maintain our websites on Shopify and WordPress: content, banners, products and landing pages; Handle routine maintenance: plugin and app updates, backups, broken links and basic speed and SEO checks; Build and improve landing pages for campaigns; Work with external developers when bigger technical changes are needed.
Skills
- Meta Ads Manager
- Google Ads
- Snapchat Ads Manager
- TikTok Ads Manager
- GA4
- Google Tag Manager
- Shopify
- WordPress
- HTML/CSS
- Facebook & Instagram advertising
- YouTube advertising
- Performance Max
- A/B testing
- landing page optimization
- data-driven decision making
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