Inside Sales Specialist

Job Description NMK Electronics, a Midwich Group company, stands at the forefront of the professional AV industry in the Middle East. With a strong presence across the region, NMK combines a premium portfolio of reputable brands, a dedicated and skilled team and a reputation built on trust and results that started in the 1980s. Our expertise has earned us the confidence of top consultants, system integrators and end users. NMK has delivered a number of prominent local AV projects throughout the region, and with a mission to drive growth, this is an exciting time to join the team. About the Role As an Inside Sales Specialist, you will be the first point of contact for our clients, playing a key role in building and developing relationships. You will represent our brand with professionalism and confidence, ensuring a seamless client experience from initial engagement through to project delivery. This role requires a proactive, client-focused individual with strong communication skills. You will thrive in a collaborative, fast-paced environment and work with a strong dynamic team. Key Responsibilities • Source new sales opportunities through inbound lead follow-up and outbound cold calls and emails • Prospect and market concepts and solutions based on NMK’s product portfolio to potential new accounts • Prepare, generate, and follow up on verbal or written quotations to secure orders, or determine reason for loss of order • Obtain orders through email and telephone calls, verify, and enter items, transfer orders to OP team, explain stock-outs and expected delivery dates • Own, qualify, and develop opportunities passed from marketing, outside sales, and regional heads • Research accounts, identify buying influence and key players to generate additional interest • Route qualified opportunities to the appropriate Sales Managers for further development • Maintain and expand your database of prospects within your assigned territory • Increase orders by suggesting related items, explaining features, and checking customer’s buying history • Report industry trends, competitive pricing, and customer feedback to management • Develop and maintain a project pipeline • Maintain professional and technical knowledge by attending educational workshops, reviewing professional publications, and participating in professional societies • Demonstrate products to customers in conjunction with technical team and Brand managers • Maintain accurate and up to date customer information and understand customer needs and requirements • Develop close relationship with outside sales, technical and marketing departments • Effectively meet KPIs specified by the line manager Education, Experience, and Key Requirements: • Bachelor's degree in a related field or equivalent experience • Minimum of 2 years of experience in a similar role, and knowledge in the AV field • Should have knowledge of CRM/ERP system • A highly motivated and target-driven individual with a proven track record • Excellent verbal and written communication, and negotiation skills