Sales, Partnerships & Brand Activation Executive FMCG | Retail | Wellness | HoReCa

Sales, Partnerships & Brand Activation Executive Location: Dubai, UAE Company: Happy Earth Industry: FMCG – Clean-Label Food & Beverages Employment: Full-time Working time: Monday to Saturday, 9 AM to 6 PM About Happy Earth Happy Earth is a Dubai-based clean-label food and beverage brand offering a growing range of organic products made with carefully selected ingredients. We are expanding our presence across retail, e-commerce, hospitality, wholesale and other B2B channels throughout the UAE. About the Role We are seeking a results-driven professional to accelerate Happy Earth's B2B growth by securing new business accounts, expanding distribution channels and developing commercially valuable partnerships. This is a hands-on, market-facing role focused on building buyer relationships, converting opportunities into sales and growing long-term business accounts. Key Responsibilities Sales & Business Development - Identify and secure new B2B accounts across modern trade, general trade, HoReCa, aviation, e-commerce, wholesale and corporate gifting. - Conduct market visits, buyer meetings and commercial negotiations. - Develop existing accounts and drive repeat business. Partnerships & Brand Activation - Identify strategic Brand partnerships and collaboration opportunities. - Coordinate sampling, events and promotional activities that support sales growth. Commercial & Account Management - Prepare quotations, negotiate commercial terms and manage pricing and margins. - Coordinate orders, stock availability, deliveries and payment follow-ups. - Maintain sales forecasts, pipeline updates and weekly performance reports. Requirements - Minimum 2 years of relevant UAE experience in FMCG B2B sales, business development or partnerships. - Proven track record of acquiring new accounts and generating revenue. - Strong negotiation, communication and relationship-management skills. - Understanding of commercial margins, pricing and payment terms. - Proficiency in Excel or Google Sheets; familiarity with Amazon and Noon is an advantage. - Ability to work independently, conduct regular market visits and achieve sales targets. - A valid UAE driving licence and access to a car are mandatory. - Experience with organic or clean-label brands is an advantage. How to Apply Send your updated CV to ([email protected]) with the subject line: Sales, Partnerships & Brand Activation Executive – [Your Name] Please complete all screening questions on LinkedIn. Only shortlisted candidates meeting the essential requirements will be contacted.

Minimum 2 years of relevant UAE experience in FMCG B2B sales, business development or partnerships. Proven track record of acquiring new accounts and generating revenue. Strong negotiation, communication and relationship-management skills. Understanding of commercial margins, pricing and payment terms. Proficiency in Excel or Google Sheets; familiarity with Amazon and Noon is an advantage. Ability to work independently, conduct regular market visits and achieve sales targets. A valid UAE driving licence and access to a car are mandatory. Experience with organic or clean-label brands is an advantage.

Sales & Business Development: Identify and secure new B2B accounts across modern trade, general trade, HoReCa, aviation, e-commerce, wholesale and corporate gifting; Conduct market visits, buyer meetings and commercial negotiations; Develop existing accounts and drive repeat business. Partnerships & Brand Activation: Identify strategic Brand partnerships and collaboration opportunities; Coordinate sampling, events and promotional activities that support sales growth. Commercial & Account Management: Prepare quotations, negotiate commercial terms and manage pricing and margins; Coordinate orders, stock availability, deliveries and payment follow-ups; Maintain sales forecasts, pipeline updates and weekly performance reports.