Salt
Marketing Performance Manager (EMIRATI)
Dubai, UAEPosted 3 days ago
- Salary
- AED 45k–60k a month· Michael Page
- Job type
- Full time
- Level
- Lead
- Field
- Marketing & Communications
- Work mode
- On site
About the role
We are hiring a 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 𝐌𝐚𝐧𝐚𝐠𝐞𝐫 for a digital marketing and analytics opportunity in 𝐃𝐮𝐛𝐚𝐢. This role is ideal for a data-driven marketer who is comfortable getting hands-on with digital platforms, campaign performance, analytics, and optimisation. The successful candidate will use marketing data to understand what is working, identify where performance can improve, and turn insights into practical actions that strengthen customer acquisition and marketing effectiveness. 𝐊𝐞𝐲 𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬 -Build a clear view of marketing performance across digital channels, campaigns, and customer journeys, helping teams understand where investment is delivering the strongest results. -Use campaign, website, advertising, and audience data to identify opportunities to improve acquisition, engagement, conversion, and overall marketing efficiency. -Develop practical dashboards and reporting frameworks that translate complex performance data into clear priorities and actions for marketing and commercial teams. -Lead structured testing and optimisation across campaigns and digital journeys, using experiments and performance trends to continuously improve results. -Work closely with digital agencies and internal teams to set measurable objectives, review performance, challenge underperformance, and strengthen accountability for outcomes. -Create consistent performance standards and share successful approaches across campaigns, helping teams adopt stronger digital marketing and measurement practices. 𝐑𝐞𝐪𝐮𝐢𝐫𝐞𝐦𝐞𝐧𝐭𝐬 -Strong hands-on experience across digital marketing, marketing analytics, performance marketing, campaign optimisation, or a closely related discipline. -Practical experience using analytics, advertising, and performance platforms such as Google Analytics, Google Ads, Meta platforms, social media insights, or similar digital tools. -Confident working with marketing funnels, conversion metrics, attribution, lead generation, customer journeys, and return on marketing investment. -Experience turning campaign and audience data into clear recommendations, with a strong understanding of how reporting should influence future marketing activity. -Exposure to A/B testing, conversion optimisation, website performance, SEO, digital content, or other techniques used to improve online engagement and conversion. -Strong stakeholder, agency, and project management skills, with the ability to work effectively across marketing, commercial, and digital teams; experience within events, B2B marketing, or another fast-paced environment would be advantageous. 𝐖𝐡𝐚𝐭 𝐌𝐚𝐤𝐞𝐬 𝐓𝐡𝐢𝐬 𝐑𝐨𝐥𝐞 𝐒𝐭𝐫𝐨𝐧𝐠 This is not a traditional marketing role focused only on campaign execution. It is an opportunity to sit at the centre of data, digital platforms, marketing performance, and commercial decision-making, using insights to directly improve results. 𝐇𝐨𝐰 𝐭𝐨 𝐀𝐩𝐩𝐥𝐲 If you are a digitally minded marketer who enjoys digging into performance data, challenging what is not working, and turning insights into measurable improvements, we would be pleased to hear from you. ***Only shortlisted candidates will be contacted***
Requirements
Strong hands-on experience across digital marketing, marketing analytics, performance marketing, campaign optimisation, or a closely related discipline. Practical experience using analytics, advertising, and performance platforms such as Google Analytics, Google Ads, Meta platforms, social media insights, or similar digital tools. Confident working with marketing funnels, conversion metrics, attribution, lead generation, customer journeys, and return on marketing investment. Experience turning campaign and audience data into clear recommendations, with a strong understanding of how reporting should influence future marketing activity. Exposure to A/B testing, conversion optimisation, website performance, SEO, digital content, or other techniques used to improve online engagement and conversion. Strong stakeholder, agency, and project management skills, with the ability to work effectively across marketing, commercial, and digital teams; experience within events, B2B marketing, or another fast-paced environment would be advantageous.
Responsibilities
Build a clear view of marketing performance across digital channels, campaigns, and customer journeys, helping teams understand where investment is delivering the strongest results. Use campaign, website, advertising, and audience data to identify opportunities to improve acquisition, engagement, conversion, and overall marketing efficiency. Develop practical dashboards and reporting frameworks that translate complex performance data into clear priorities and actions for marketing and commercial teams. Lead structured testing and optimisation across campaigns and digital journeys, using experiments and performance trends to continuously improve results. Work closely with digital agencies and internal teams to set measurable objectives, review performance, challenge underperformance, and strengthen accountability for outcomes. Create consistent performance standards and share successful approaches across campaigns, helping teams adopt stronger digital marketing and measurement practices.
Skills
- Google Analytics
- Google Ads
- Meta platforms
- social media insights
- campaign optimisation
- marketing analytics
- A/B testing
- conversion optimisation
- SEO
- digital advertising
- lead generation
- attribution
- data-driven decision making
- stakeholder management
- project management
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