Maples Group
Senior Business Development & Marketing Executive / Business Development & Marketing Manager
Dubai, UAEPosted 2 days ago
Apply link checked yesterday
- Salary
- AED 25k–50k a month· Michael Page
- Job type
- Full time
- Level
- Lead
- Field
- Sales & Business Development
- Work mode
- On site
About the role
OVERVIEW The Maples Group is a standard bearer in financial and legal services, trusted by many of the world’s largest hedge fund managers, private equity firms and international corporations. Our distinction flows from our carefully curated team: 2,500+ professionals characterised by tenacity, ethics and exacting excellence. We hire smart and sharpen smarter, arming talent with best-in-class resources and skills. Operating in key financial centres across the Americas, Asia, Europe and the Middle East, our international presence offers a unique springboard for career development and cross-cultural immersion. Our side-by-side financial and legal services are similarly ripe for interdisciplinary learning and growth. The Maples Group looks to add a Dubai-based Senior Business Development & Marketing Executive / Business Development & Marketing Manager to our team and invites eager and qualified candidates to apply. We are committed to diversity, inclusion and equality of opportunity as we attract, retain and develop world-class talent. Who We Seek Our merit-based culture suits professionals in pursuit of boundless careers and lives. Beyond their acumen, team members are collaborative and conscientious, bringing a healthy sense of drive and purpose to each interaction and to all aspects of their work. About the Role The Senior Business Development & Marketing Executive / Business Development & Marketing Manager will serve as a trusted business development and marketing advisor for the Dubai office. Reporting to the Regional Head of Business Development and the Regional Head of Marketing ("Regional Heads"), this role will play an important part in the development and execution of practice group strategy and will provide strategic and operational business development and marketing support to the Dubai office. Main responsibilities include but are not limited to: Strategic planning • Work closely with practice leaders and the Regional Heads to define, implement and measure growth strategies aligned with practice group objectives. • Work closely with the Regional Heads to implement integrated BD and marketing plans and budgets aligned with the objectives of the Dubai office and assigned practice areas. • Track BD and marketing activity, outcomes, follow-up actions and ROI where possible, using reporting to refine targeting and improve future initiatives. • Use internal BD and marketing technologies and databases to support planning, targeting, delivery and measurement. • Identify, evaluate and oversee strategic sponsorships and speaking opportunities at conferences and seminars for assigned practice groups. Business development & client relationship management • Support business development activity across practice areas, working proactively with partners and the Regional Head of Business Development to develop new and existing clients in line with BD plans and relevant CRM programmes. • Support the planning and coordination of BD and CRM trips, including objectives, briefing packs, client research and follow-up actions. • Prepare high-quality credentials, tailored proposals, pitches and RFP responses, ensuring strategic positioning, consistency and timely delivery. • Maintain accurate CRM data, including client and target lists, pipeline activity, follow-up actions and reporting. • Monitor market, client and competitor developments and share relevant insights with the BD team and lawyers to support planning, targeting and cross-selling opportunities. Marketing and communications • Work with the Regional Head of Marketing and specialist teams to plan and deliver targeted campaigns that raise the profile of the Dubai office and practice areas and support client engagement and business development objectives. • Coordinate the development of thought leadership, client updates, and other content, working with lawyers and relevant teams to ensure clear messaging, timely approvals and effective distribution. • Working closely with our Digital & Creative Services team to deliver engaging content. • Support website, email and social media activity in coordination with digital colleagues, ensuring content is accurate, relevant to target audiences and consistent with the firm's brand and tone of voice. • Coordination on profile-raising opportunities, including media activity, awards and external announcements, following agreed approval processes. • Monitor campaign and event performance, including audience engagement, attendance and follow-up opportunities, and use insights to improve future activity and support reporting on marketing investment. Events • Plan and coordinate client events, seminars, webinars and conference participation, including invitations, target lists, marketing materials, branding, logistics, post-event follow-up and overall event evaluation. Management and coordination • Work closely with the Regional Heads to prioritise activity, manage deadlines and budgets, coordinate partner input and ensure effective execution of BD and marketing plans. • Coordinate with the wider BD and marketing specialist teams to deliver campaigns and events, ensuring logistics and related administrative activities are effectively managed. • Build and maintain strong working relationships with key stakeholders across the firm. • Project manage agreed legal directory submissions, including timetables, partner input, deal highlights, referees and interview preparation, as well as the subsequent internal and external communication activities. • Management of the Dubai office's corporate associations and sponsorships activity, ensuring they are in line with strategic objectives.
Responsibilities
- Strategic planning
- - Define, implement and measure growth strategies aligned with practice group objectives.
- - Implement integrated BD and marketing plans and budgets for the Dubai office and assigned practice areas.
- - Track BD and marketing activity, outcomes, and ROI; use reporting to refine targeting and improve future initiatives.
- - Use internal BD and marketing technologies and databases to support planning, targeting, delivery and measurement.
- - Identify, evaluate and oversee strategic sponsorships and speaking opportunities for assigned practice groups.
- Business development & client relationship management
- - Support BD activity across practice areas; develop new and existing clients in line with BD plans and CRM programmes.
- - Plan and coordinate BD and CRM trips, including objectives, client research and follow-up actions.
- - Prepare credentials, tailored proposals, pitches and RFP responses with strategic positioning and timely delivery.
- - Maintain accurate CRM data including client lists, pipeline activity and reporting.
- - Monitor market, client and competitor developments and share insights with the BD team and lawyers to support planning and cross-selling opportunities.
- Marketing and communications
- - Plan and deliver targeted campaigns to raise the Dubai office and practice profiles and support client engagement and BD objectives.
- - Develop thought leadership, client updates, and content with lawyers and teams; ensure timely approvals and distribution.
- - Collaborate with Digital & Creative Services to deliver engaging content.
- - Support website, email and social media activity; ensure accuracy and brand consistency.
- - Coordinate profile-raising opportunities, including media activity, awards and external announcements.
- - Monitor campaign and event performance and use insights to improve future activity and reporting on marketing investment.
- Events
- - Plan and coordinate client events, seminars, webinars and conference participation, including invitations, target lists, materials, logistics, follow-up and evaluation.
- Management and coordination
- - Prioritise activity, manage deadlines and budgets with Regional Heads; coordinate partner input for effective BD and marketing execution.
- - Coordinate with BD and marketing teams to deliver campaigns and events; manage logistics and related administrative tasks.
- - Build and maintain relationships with key stakeholders across the firm.
- - Project manage legal directory submissions (timelines, partner input, deal highlights, referees, interview prep) and related communications.
- - Manage the Dubai office's corporate associations and sponsorships in line with strategic objectives.
Skills
- Strategic planning
- Business development
- Client relationship management
- CRM data management
- Marketing campaigns
- Thought leadership content
- Digital & Creative Services collaboration
- Website and social media coordination
- Event planning and coordination
- Budget management
- Project management
- CRM software
- Proposals and RFP responses
- Sponsorship management
- Conference and speaking opportunities
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