Social Media Content Creator & Digital Marketing Executive

Job Title — Social Media Content Creator & Digital Marketing Executive Location: Dubai, UAE Employment: Full-time, on-site Company: Confidential | Retail & E-commerce About the role We’re a Dubai-based gifting and e-commerce company looking for a hands-on content creator to manage our daily social media presence. You’ll photograph products, film and edit short videos, write captions and design marketing banners for our website and digital campaigns. You’ll work closely with our product and production teams, so there’s plenty to capture. A personalised gift being made, a behind-the-scenes look at a photo shoot or a new collection arriving can all become content. We want someone who can spot those moments and turn them into posts people enjoy watching, saving and sharing. What you’ll do • Create and publish daily social content. Manage the content calendar for Instagram and TikTok, with a mix of Reels, Stories, product photography and carousels. Adapt each piece to the platform. • Own photography and video from start to finish. Plan shoots, style products, set up lighting, film, edit and deliver the final assets. Capture product details clearly and show how customers can personalise, use or gift each item. • Design marketing banners. Create homepage banners, mobile banners, email graphics and promotional artwork for product launches, offers and seasonal campaigns. Make sure the message and call to action are easy to read on a phone. • Write captions and campaign copy. Develop video hooks, on-screen text, captions and banner headlines that fit the brand and give customers a reason to engage or shop. • Plan ahead for key occasions. Coordinate with the team on launches and gifting periods such as Ramadan, Eid, Valentine’s Day, Mother’s Day and Christmas. Check product availability before publishing. • Track what works. Review views, watch time, saves, shares and website clicks. Use those results to decide which ideas to repeat, improve or retire. • What we’re looking for • A portfolio showing short-form video, product photography and digital banner design. We’re particularly interested in work you personally shot, edited or designed. • Practical experience managing social media for a retail, gifting, lifestyle or e-commerce brand. • Confidence shooting with a smartphone or camera and working with lighting, styling and composition. • Proficiency with editing and design tools such as CapCut, Adobe Premiere Pro, Photoshop or Canva. • Strong written English and the ability to produce polished work consistently against a daily posting schedule. Arabic is a plus. •

Create and publish daily social content. Manage the content calendar for Instagram and TikTok, with a mix of Reels, Stories, product photography and carousels. Adapt each piece to the platform. Own photography and video from start to finish. Plan shoots, style products, set up lighting, film, edit and deliver the final assets. Capture product details clearly and show how customers can personalise, use or gift each item. Design marketing banners. Create homepage banners, mobile banners, email graphics and promotional artwork for product launches, offers and seasonal campaigns. Make sure the message and call to action are easy to read on a phone. Write captions and campaign copy. Develop video hooks, on-screen text, captions and banner headlines that fit the brand and give customers a reason to engage or shop. Plan ahead for key occasions. Coordinate with the team on launches and gifting periods such as Ramadan, Eid, Valentine’s Day, Mother’s Day and Christmas. Check product availability before publishing. Track what works. Review views, watch time, saves, shares and website clicks. Use those results to decide which ideas to repeat, improve or retire.