The Ritz-Carlton Hotel Company, L.L.C.
RC RAK, Multi-Property Senior Marketing Manager
Ras Al Khaimah, UAEPosted 4 days ago
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- Salary
- AED 45k–60k a month· Michael Page
- Job type
- Full time
- Level
- Lead
- Field
- Marketing & Communications
- Work mode
- On site
About the role
Additional Information Job Number 26142472 Job Category Sales & Marketing Location Al Mazraa, Wadi Khadija., Ras Al Khaimah, United Arab EmiratesVIEW ON MAP Schedule Full Time Located Remotely? N Position Type Management Job Summary Develops and implements marketing strategies designed to achieve RevPar/share-of-wallet (non-room revenue) goals for departments including, but not limited to, spa, food and beverage, retail, concierge, and front office. Manages all in-hotel messaging to guests. Updates hotel web page content as needed to insure up-to-date accuracy. Liaises with key departmental leaders and teams to assist with developing and implementing marketing plans and goals. Develops, plans, and executes programs as necessary to achieve stated revenue goals. Manages workflow with on-property graphic designer to verify all in-house marketing messages/materials are on-strategy and within budget. CANDIDATE PROFILE Education And Experience • 2-year degree from an accredited university in Business Administration, Marketing, Sales, or related major; 3 years' experience in Marketing or a comparable professional area. OR • 4-year bachelor's degree in Business Administration, Marketing, Sales, or related major; 1 year experience in Marketing or a comparable professional area. CORE WORK ACTIVITIES Conducting Marketing Activities to Achieve Departmental Goals • Implements regular tracking of initiatives to determine results. • Updates hotel web page content as needed to insure up-to-date accuracy. • Manages all in-hotel messaging to guests including, but not limited to: AstroVision, Janus, plasma screens, front desk electronic signage, in-room and in-hotel collateral, iConnect, entertainment guides, duratrans, pole banners, on-hold messages, in-room videos, transportation videos, wayfinding, fast maps, key cards, etc.). Developing and Implementing Marketing Strategies • Liaises with key operators of each department to determine goals and marketing needs. • Liaises with hotel Director of Public Relations to provide communications tools as needed for the implementation of local/regional publicity and promotions initiatives. • Works with brand Vice Presidents and Brand Marketing Managers to assist with implementation of brand leisure transient and group market strategies at hotel level as needed. • Coordinates and implements Strategic Alliance partner marketing program elements. Maximizing Revenue • Develops, plans, and executes programs as necessary to achieve stated revenue goals. • Manages workflow with on-property graphic designer to verify all in-house marketing messages/materials are on-strategy and within budget. • Liaises with brand VPs for all local/regional media needs related to non-rooms revenue initiatives. Managing and Conducting Human Resources Activities • Interviews, selects and trains employees. • Directs the work of employees. • Sets and adjusts employees' rates of pay and hours of work. • Handles employee complaints and executes disciplinary action as needed. • Evaluates employee's productivity and efficiency for the purpose of recommending promotions or other changes in status. • Conducts annual performance appraisal with direct reports according to Standard Operating Procedures. At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law. At more than 100 award-winning properties worldwide, The Ritz-Carlton Ladies and Gentlemen create experiences so exceptional that long after a guest stays with us, the experience stays with them. Attracting the world’s top hospitality professionals who curate lifelong memories, we believe that everyone succeeds when they are empowered to be creative, thoughtful and compassionate. Every day, we set the standard for rare and special luxury service the world over and pride ourselves on delivering excellence in the care and comfort of our guests. Your role will be to ensure that the “Gold Standards” of The Ritz-Carlton are delivered graciously and thoughtfully every day. The Gold Standards are the foundation of The Ritz-Carlton and are what guides us each day to be better than the next. It is this foundation and our belief that our culture drives success by which The Ritz Carlton has earned the reputation as a global brand leader in luxury hospitality. As part of our team, you will learn and exemplify the Gold Standards, such as our Employee Promise, Credo and our Service Values. And our promise to you is that we offer the chance to be proud of the work you do and who you work with. In joining The Ritz-Carlton, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.
Requirements
2-year degree from an accredited university in Business Administration, Marketing, Sales, or related major; 3 years' experience in Marketing or a comparable professional area. OR 4-year bachelor's degree in Business Administration, Marketing, Sales, or related major; 1 year experience in Marketing or a comparable professional area.
Responsibilities
Develops and implements marketing strategies designed to achieve RevPar/share-of-wallet (non-room revenue) goals for departments including, but not limited to, spa, food and beverage, retail, concierge, and front office. Manages all in-hotel messaging to guests. Updates hotel web page content as needed to insure up-to-date accuracy. Liaises with key departmental leaders and teams to assist with developing and implementing marketing plans and goals. Develops, plans, and executes programs as necessary to achieve stated revenue goals. Manages workflow with on-property graphic designer to verify all in-house marketing messages/materials are on-strategy and within budget. Conducting Marketing Activities to Achieve Departmental Goals: Implements regular tracking of initiatives to determine results. Updates hotel web page content as needed to insure up-to-date accuracy. Manages all in-hotel messaging to guests including, but not limited to: AstroVision, Janus, plasma screens, front desk electronic signage, in-room and in-hotel collateral, iConnect, entertainment guides, duratrans, pole banners, on-hold messages, in-room videos, transportation videos, wayfinding, fast maps, key cards, etc. Developing and Implementing Marketing Strategies: Liaises with key operators of each department to determine goals and marketing needs. Liaises with hotel Director of Public Relations to provide communications tools as needed for the implementation of local/regional publicity and promotions initiatives. Works with brand Vice Presidents and Brand Marketing Managers to assist with implementation of brand leisure transient and group market strategies at hotel level as needed. Coordinates and implements Strategic Alliance partner marketing program elements. Maximizing Revenue: Develops, plans, and executes programs as necessary to achieve stated revenue goals. Manages workflow with on-property graphic designer to verify all in-house marketing messages/materials are on-strategy and within budget. Liaises with brand VPs for all local/regional media needs related to non-rooms revenue initiatives. Managing and Conducting Human Resources Activities: Interviews, selects and trains employees. Directs the work of employees. Sets and adjusts employees' rates of pay and hours of work. Handles employee complaints and executes disciplinary action as needed. Evaluates employee's productivity and efficiency for the purpose of recommending promotions or other changes in status. Conducts annual performance appraisal with direct reports according to Standard Operating Procedures.
Skills
- Marketing strategy
- Brand marketing
- Revenue optimization
- Content management
- Web page updates
- In-hotel messaging systems
- Public relations collaboration
- Graphic design coordination
- Strategic partnerships
- Team leadership
- Human resources basics
- Employee training
- Performance appraisal
- Budget management
- Vendor coordination
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