Seven Force MENA
Account Manager & Digital Media Buyer
Kuwait City, KuwaitPosted 1 weeks ago
- Salary
- AED 7k–11k a month· est.
- Job type
- Full time
- Level
- Mid level
- Field
- Marketing & Communications
- Work mode
- On site
About the role
Job Description & RequirementsAccount Manager & Digital Media Buyer Company: Seven Force MENA Location: Kuwait Department: Marketing & Digital Advertising Employment Type: Full-Time Reports To: Director of Marketing & Strategic Planning Seven Force MENA is seeking a highly motivated, creative, and results-driven Account Manager & Digital Media Buyer to manage client relationships, oversee marketing accounts, develop digital advertising strategies, and execute performance-driven campaigns across multiple digital platforms. The ideal candidate must combine strong account management capabilities with hands-on expertise in digital media buying, campaign optimization, performance marketing, and client communication. This position requires an individual who can independently manage multiple client accounts, coordinate with internal creative and production teams, and ensure that all marketing activities deliver measurable business results. 1. Account Management & Client Relations • Serve as the primary point of contact for assigned clients. • Manage multiple client accounts simultaneously while maintaining high service standards. • Build and maintain strong, long-term professional relationships with clients. • Understand each client's business model, marketing objectives, target audience, and competitive landscape. • Conduct regular client meetings to discuss marketing plans, campaign performance, deliverables, and upcoming activities. • Prepare detailed creative briefs for graphic designers, content creators, videographers, and other production team members. • Coordinate with internal departments to ensure timely delivery of all agreed services. • Manage client feedback, revisions, approvals, and expectations professionally. • Monitor client satisfaction and proactively identify opportunities for account growth. • Identify opportunities for upselling and cross-selling additional marketing services. • Ensure all client requirements are properly documented and communicated internally. • Maintain organized records of client communications, approvals, and project progress. 2. Digital Media Buying & Paid Advertising • Plan, launch, manage, and optimize paid advertising campaigns across: • Meta Ads (Facebook & Instagram) • Google Ads (Search, Display, Performance Max) • YouTube Ads • TikTok Ads • Snapchat Ads • LinkedIn Ads • Other relevant digital advertising platforms • Develop media buying strategies aligned with each client's objectives and available budget. • Manage advertising budgets and ensure efficient allocation across platforms. • Conduct audience research, segmentation, targeting, and retargeting. • Set up and manage conversion tracking, pixels, and advertising events. • Implement Meta Pixel, Google Tag Manager, Google Analytics 4, and relevant tracking tools. • Build and manage custom audiences, lookalike audiences, and remarketing campaigns. • Execute A/B testing for creatives, audiences, placements, and advertising messages. • Monitor campaign performance and continuously optimize results. • Analyze key advertising metrics, including CPC, CPM, CTR, CPL, CPA, ROAS, and conversion rates. • Develop lead generation campaigns focused on generating qualified business opportunities. • Manage awareness, engagement, traffic, conversion, and sales campaigns. • Troubleshoot advertising account issues, campaign rejections, tracking errors, and performance challenges. • Ensure compliance with platform advertising policies. • Prepare detailed campaign performance reports and optimization recommendations. 3. Digital Marketing Strategy & Campaign Planning • Develop comprehensive digital marketing strategies for assigned clients. • Prepare monthly and quarterly marketing plans aligned with business objectives. • Create integrated advertising campaigns combining organic and paid media. • Conduct competitor analysis, market research, and audience behavior assessments. • Recommend suitable platforms, campaign objectives, and advertising budgets. • Develop customer acquisition, engagement, retention, and conversion strategies. • Coordinate promotional campaigns, product launches, seasonal campaigns, and special events. • Develop clear customer journeys and conversion funnels. • Work closely with creative teams to ensure advertising materials align with campaign objectives. • Identify emerging digital marketing trends and opportunities relevant to the Kuwait and GCC markets. 4. Social Media Management & Content Coordination • Oversee the execution of social media strategies for assigned accounts. • Develop monthly content calendars in coordination with content creators and designers. • Ensure consistency in brand messaging, tone of voice, and visual identity. • Review content before submission to clients for approval. • Coordinate the production of social media posts, reels, stories, carousels, and digital campaigns. • Ensure content is aligned with client objectives and audience preferences. • Monitor organic social media performance and recommend improvements. • Coordinate publishing schedules and ensure timely content delivery. • Work with creative teams to develop engaging and conversion-focused advertising content. 5. Analytics, Reporting & Performance Optimization • Prepare weekly and monthly performance reports for assigned clients. • Analyze campaign results and identify areas for improvement. • Track performance against agreed marketing objectives and KPIs. • Provide clear, data-driven insights and actionable recommendations. • Monitor advertising spending, campaign efficiency, and return on investment. • Build performance dashboards using tools such as Looker Studio and Google Analytics. • Present campaign results professionally during client meetings. • Recommend strategic adjustments based on campaign performance and market trends. 6. Internal Coordination & Project Management • Coordinate daily with graphic designers, videographers, editors, developers, and content creators. • Ensure creative briefs are complete, clear, and aligned with client expectations. • Manage multiple projects and campaign deadlines simultaneously. • Monitor deliverables and follow up with responsible team members. • Maintain organized task management systems and project documentation. • Escalate potential delays or operational challenges to management proactively. • Collaborate with the sales team during client onboarding and campaign planning. • Participate in internal brainstorming sessions and strategic planning meetings. • Ensure all work meets Seven Force MENA's quality standards. 7. Required Qualifications & Experience Education • Bachelor's degree in Marketing, Advertising, Business Administration, Communications, or a related field. • Relevant professional certifications are considered an advantage. Professional Experience • Minimum 3–5 years of experience in digital marketing, account management, or performance marketing. • At least 2 years of hands-on experience managing paid advertising campaigns. • Previous experience working in a digital marketing or advertising agency is strongly
Requirements
Bachelor's degree in Marketing, Advertising, Business Administration, Communications, or a related field. Relevant professional certifications are considered an advantage. Minimum 3–5 years of experience in digital marketing, account management, or performance marketing. At least 2 years of hands-on experience managing paid advertising campaigns. Previous experience working in a digital marketing or advertising agency is strongly preferred.
Responsibilities
Account Management & Client Relations: Serve as the primary point of contact for assigned clients; Manage multiple client accounts simultaneously; Build and maintain strong client relationships; Understand each client's business model, objectives, and audience; Conduct regular client meetings; Prepare creative briefs; Coordinate with internal departments; Manage client feedback and expectations; Monitor client satisfaction; Identify opportunities for account growth; Upsell/cross-sell marketing services; Document client requirements; Maintain records. Digital Media Buying & Paid Advertising: Plan, launch, manage, and optimize campaigns across Meta Ads, Google Ads, YouTube, TikTok, Snapchat, LinkedIn, and other platforms; Develop media buying strategies; Manage budgets; Conduct audience research and targeting; Set up conversion tracking; Implement tracking tools; Build audiences; Execute A/B testing; Monitor performance and optimize; Analyze metrics; Develop lead generation campaigns; Manage awareness to sales campaigns; Troubleshoot issues; Ensure policy compliance; Prepare performance reports. Digital Marketing Strategy & Campaign Planning: Develop strategies; Prepare monthly/quarterly plans; Create integrated campaigns; Conduct competitor and market research; Recommend platforms and budgets; Develop acquisition/retention strategies; Coordinate campaigns; Define customer journeys and funnels; Align materials with objectives; Identify trends in Kuwait/GCC markets. Social Media Management & Content Coordination: Develop content calendars; Ensure brand consistency; Review content for approval; Coordinate production of posts and campaigns; Align content with objectives; Monitor organic performance; Coordinate publishing; Work with creatives on conversion-focused content. Analytics, Reporting & Performance Optimization: Prepare weekly/monthly reports; Analyze results; Track KPIs; Provide insights and recommendations; Monitor spending and ROI; Build dashboards (Looker Studio, Google Analytics); Present results in meetings; Recommend strategic adjustments. Internal Coordination & Project Management: Coordinate with designers, videographers, editors, developers, and content creators; Ensure clear briefs; Manage multiple projects and deadlines; Track deliverables; Maintain documentation; Escalate delays; Collaborate with sales during onboarding; Participate in planning; Ensure quality standards.
Skills
- Facebook Ads
- Instagram Ads
- Google Ads
- YouTube Ads
- TikTok Ads
- Snapchat Ads
- LinkedIn Ads
- Meta Pixel
- Google Tag Manager
- Google Analytics 4
- Audience segmentation
- Conversion tracking
- A/B testing
- Campaign optimization
- Performance marketing
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