Avsar Global
Abu Dhabi, UAEPosted 5 days ago
Location: JAFZA, Dubai, UAE Industry: Consumer Electronics / Consumer Technology Employment Type: Full-Time Salary: AED 15,000–17,000 per month Experience: Minimum 8 Years Leadership Experience: Minimum 5 Years Managing Creative Teams Language: Fluent Arabic Speaking Education: Bachelor's Degree in Graphic Design, Branding, Marketing, Visual Communication, Fine Arts, Creative Communications, or a related field. About the Role We are hiring an experienced Senior Creative Manager – Global Brand & Marketing for a leading international consumer technology brand based in Dubai. • The ideal candidate must have strong expertise in creative direction, brand strategy, consumer product packaging, graphic design, digital marketing, and visual storytelling, with proven experience managing creative teams and executing campaigns across multiple markets. • This role requires a combination of strategic brand leadership and hands-on creative expertise, with a strong emphasis on original design, premium product packaging, and brand consistency. IMPORTANT: Fluent Arabic speaking skills are compulsory. The company also follows a strict NO-AI policy for creative work. All designs, packaging concepts, marketing creatives, and visual assets must be developed without using AI-generated or AI-assisted content. Key Responsibilities 1. Brand Strategy & Creative Direction • Develop and implement brand identity, visual communication, and positioning strategies across international markets. • Lead the creative direction of integrated marketing campaigns, product launches, and brand initiatives. • Establish and maintain consistent brand guidelines across packaging, retail, e-commerce, advertising, and digital platforms. • Collaborate with senior management to strengthen brand positioning and consumer engagement. 2. Product Packaging & Graphic Design • Lead the conceptualization, design, and execution of consumer electronics product packaging. • Oversee packaging artwork, product catalogues, retail displays, promotional materials, and point-of-sale creatives. • Ensure all designs communicate product features, benefits, and brand identity effectively. • Maintain high standards of originality, typography, visual aesthetics, and print production quality. 3. Digital Marketing & Content Creation • Direct creative execution for websites, e-commerce platforms, social media, email marketing, and digital advertising. • Develop creative concepts for product launches, promotional campaigns, and brand communications. • Collaborate with digital marketing teams to develop engaging, performance-driven visual content. • Use market trends and campaign insights to improve creative effectiveness. 4. Visual Storytelling & Multimedia Production • Oversee product photography, videography, animation, motion graphics, and multimedia content production. • Develop engaging visual storytelling concepts for consumer-focused marketing campaigns. • Coordinate with internal designers, photographers, videographers, and external creative agencies. 5. Creative Team Leadership • Lead, mentor, and manage multidisciplinary creative teams. • Supervise graphic designers, content creators, and external creative partners. • Manage project timelines, creative workflows, resource allocation, and deliverables. • Ensure all creative outputs meet brand standards, quality expectations, and business objectives. Requirements • Arabic Language: Must be a fluent Arabic speaker. • Experience: Minimum 8 years of relevant professional experience in creative direction, brand management, branding, or integrated marketing communications. • Leadership: Minimum 5 years of experience managing creative teams and cross-functional projects. • Industry Experience: Proven background in consumer electronics, consumer technology, lifestyle brands, FMCG, retail, or creative agencies serving consumer-focused clients. • Packaging Design: Strong professional experience in consumer product packaging design, branding, and visual communication. • Software: Advanced proficiency in Adobe Photoshop, Illustrator, and InDesign. • Brand Management: Experience managing brand identity and creative campaigns across multiple markets and platforms. • Portfolio: A strong portfolio demonstrating original work in product packaging, branding, advertising, digital campaigns, and visual storytelling. • No AI Usage: Must be comfortable creating and delivering original designs, packaging artwork, and creative materials without using AI tools or AI-generated content. • Education: Bachelor's Degree in Graphic Design, Branding, Marketing, Visual Communication, Fine Arts, Creative Communications, or a related discipline. Preferred Skills • Consumer Electronics Packaging & Product Branding • Advanced Graphic Design (Print & Digital) • Brand Strategy & Creative Direction • Adobe Creative Suite • E-commerce & Retail Marketing • Product Photography & Visual Storytelling • Creative Campaign Development • Team Leadership & Project Management • Strong Presentation & Stakeholder Management Skills Interested candidates meeting the above requirements are encouraged to apply with their updated CV and a portfolio link showcasing their original creative work. Show more Show less
Arabic Language: Must be a fluent Arabic speaker. Experience: Minimum 8 years of relevant professional experience in creative direction, brand management, branding, or integrated marketing communications. Leadership: Minimum 5 years of experience managing creative teams and cross-functional projects. Industry Experience: Proven background in consumer electronics, consumer technology, lifestyle brands, FMCG, retail, or creative agencies serving consumer-focused clients. Packaging Design: Strong professional experience in consumer product packaging design, branding, and visual communication. Software: Advanced proficiency in Adobe Photoshop, Illustrator, and InDesign. Brand Management: Experience managing brand identity and creative campaigns across multiple markets and platforms. Portfolio: A strong portfolio demonstrating original work in product packaging, branding, advertising, digital campaigns, and visual storytelling. No AI Usage: Must be comfortable creating and delivering original designs, packaging artwork, and creative materials without using AI tools or AI-generated content. Education: Bachelor’s Degree in Graphic Design, Branding, Marketing, Visual Communication, Fine Arts, Creative Communications, or a related discipline.
1. Brand Strategy & Creative Direction: Develop and implement brand identity, visual communication, and positioning strategies across international markets. Lead the creative direction of integrated marketing campaigns, product launches, and brand initiatives. Establish and maintain consistent brand guidelines across packaging, retail, e-commerce, advertising, and digital platforms. Collaborate with senior management to strengthen brand positioning and consumer engagement. 2. Product Packaging & Graphic Design: Lead the conceptualization, design, and execution of consumer electronics product packaging. Oversee packaging artwork, product catalogues, retail displays, promotional materials, and point-of-sale creatives. Ensure all designs communicate product features, benefits, and brand identity effectively. Maintain high standards of originality, typography, visual aesthetics, and print production quality. 3. Digital Marketing & Content Creation: Direct creative execution for websites, e-commerce platforms, social media, email marketing, and digital advertising. Develop creative concepts for product launches, promotional campaigns, and brand communications. Collaborate with digital marketing teams to develop engaging, performance-driven visual content. Use market trends and campaign insights to improve creative effectiveness. 4. Visual Storytelling & Multimedia Production: Oversee product photography, videography, animation, motion graphics, and multimedia content production. Develop engaging visual storytelling concepts for consumer-focused marketing campaigns. Coordinate with internal designers, photographers, videographers, and external creative agencies. 5. Creative Team Leadership: Lead, mentor, and manage multidisciplinary creative teams. Supervise graphic designers, content creators, and external creative partners. Manage project timelines, creative workflows, resource allocation, and deliverables. Ensure all creative outputs meet brand standards, quality expectations, and business objectives.
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