Senior Business Analyst - Onboarding Experience

Our client is seeking a Senior Digital Business Analyst to support the delivery and optimization of digital customer acquisition, onboarding, and activation journeys across retail banking products, working with product/technology and business teams to analyze customer journeys, identify improvement opportunities, and help deliver seamless, data-driven digital experiences. TL;DR: Senior Business Analyst focused on Digital Onboarding Journey within a Bank/FinTech Responsibilities • Gather, analyse, and document business requirements for digital acquisition, onboarding, and activation journeys. • Collaborate with Product, Technology, and Business teams to define and deliver customer-centric solutions. • Analyse customer behaviour, process performance, and journey metrics to identify improvement opportunities. • Support the design and optimisation of straight-through processing (STP) and digital onboarding workflows. • Create user stories, process maps, business requirements documents, and functional specifications. • Facilitate stakeholder workshops and ensure alignment across business and technology teams. • Support solution testing, user acceptance testing (UAT), and production readiness activities. • Monitor post-launch performance and recommend enhancements to improve customer experience and conversion. Qualifications • Bachelor's degree in Business, Information Systems, Technology, or a related field. • 6+ years of experience as a Business Analyst within banking, fintech, or digital financial services. • Strong experience supporting digital onboarding, customer acquisition, or customer journey initiatives. • Proven ability to gather requirements and translate business needs into functional solutions. • Experience with Agile delivery methodologies and working alongside Product Owners and technology teams. • Understanding of retail banking products, including accounts, cards, and lending products. • Strong analytical, problem-solving, and stakeholder management skills. • Excellent communication and documentation abilities with a customer-centric mindset. Show more Show less

Bachelor's degree in Business, Information Systems, Technology, or a related field. 6+ years of experience as a Business Analyst within banking, fintech, or digital financial services. Strong experience supporting digital onboarding, customer acquisition, or customer journey initiatives. Proven ability to gather requirements and translate business needs into functional solutions. Experience with Agile delivery methodologies and working alongside Product Owners and technology teams. Understanding of retail banking products, including accounts, cards, and lending products. Strong analytical, problem-solving, and stakeholder management skills. Excellent communication and documentation abilities with a customer-centric mindset.

Gather, analyse, and document business requirements for digital acquisition, onboarding, and activation journeys. Collaborate with Product, Technology, and Business teams to define and deliver customer-centric solutions. Analyse customer behaviour, process performance, and journey metrics to identify improvement opportunities. Support the design and optimisation of straight-through processing (STP) and digital onboarding workflows. Create user stories, process maps, business requirements documents, and functional specifications. Facilitate stakeholder workshops and ensure alignment across business and technology teams. Support solution testing, user acceptance testing (UAT), and production readiness activities. Monitor post-launch performance and recommend enhancements to improve customer experience and conversion.