Sales Manager

Position Overview The Sales Manager is responsible for driving the successful execution of BI Group's sales strategy across assigned residential and mixed-use developments in the UAE. Reporting to the Head of Sales, the Sales Manager leads the day-to-day activities of the internal sales team and broker partners, ensuring sales targets are achieved through effective leadership, customer relationship management, broker engagement, and sales execution. The role combines hands-on sales leadership with operational excellence, ensuring exceptional customer experience while maximizing project sales performance. Company Overview BI Group is a Dubai-based real estate development company delivering high-quality residential and mixed-use developments. The company focuses on innovation, build quality, customer experience, and sustainable growth while managing projects throughout the full development lifecycle — from land acquisition and design through construction, sales, and handover. Key Responsibilities 1. Sales Execution 1.1 Sales Performance • Achieve monthly, quarterly and annual sales targets. • Execute sales strategies developed by the Head of Sales. • Drive revenue generation across assigned projects. • Monitor individual consultant performance and provide coaching. • Maintain healthy sales pipelines and conversion rates. • Prepare regular sales forecasts and pipeline updates. 1.2 Project Sales • Lead daily sales activities for assigned developments. • Ensure deep product knowledge across the sales team. • Present projects to clients, brokers and investors. • Conduct property presentations and project launches. • Monitor inventory movement and recommend release priorities. • Support pricing implementation and promotional campaigns. 2. Team Leadership 2.1 Sales Team Management • Supervise, motivate and coach Sales Consultants. • Set daily, weekly and monthly sales objectives. • Conduct one-to-one coaching sessions. • Monitor KPIs and sales activity. • Foster a high-performance, customer-focused culture. • Support recruitment and onboarding of new sales consultants. 3. Broker Relationship Management 3.1 Broker Engagement • Build strong relationships with brokerage firms. • Conduct regular broker meetings and presentations. • Organize broker networking events and project briefings. • Support broker onboarding and project training. • Maintain strong engagement with key brokerage partners. 3.2 Broker Performance • Monitor broker productivity. • Track broker sales performance. • Resolve broker operational issues. • Coordinate commission documentation with Finance. • Support implementation of broker incentive programmes. 4. Customer Experience 4.1 Sales Journey • Deliver an exceptional customer experience throughout the buying journey. • Guide customers from reservation through SPA signing. • Handle customer objections and negotiations. • Resolve customer escalations promptly. • Ensure high customer satisfaction. 5. Sales Operations 5.1 CRM & Reporting • Ensure CRM is updated accurately. • Track leads, opportunities and sales performance. • Monitor conversion rates. • Prepare weekly and monthly reports. • Maintain accurate sales documentation. 5.2 Compliance • Ensure compliance with company policies and RERA regulations. • Coordinate with Legal and Finance on SPA execution. • Ensure reservation and sales documentation accuracy. • Support collection follow-up where required. 6. Marketing Collaboration • Work closely with Marketing on lead generation campaigns. • Provide market feedback and customer insights. • Participate in launch events, exhibitions and roadshows. • Support digital campaigns and sales promotions. • Ensure marketing materials remain commercially accurate. 7. Cross-Functional Coordination • Collaborate with Development, Design and Construction teams. • Share customer and broker feedback. • Support project launches and handover activities. • Assist with product positioning recommendations based on market feedback. Qualifications Education • Bachelor's Degree in Business Administration, Real Estate, Marketing or related field. Experience • Minimum 3-5 years of real estate sales experience. • Minimum 3 years in a Sales Manager or Team Leader role within a UAE real estate developer or brokerage. • Proven track record in off-plan residential sales. • Experience managing sales consultants and broker relationships. • Strong understanding of Dubai real estate market and RERA regulations. Technical Competencies • Off-Plan Real Estate Sales • Team Leadership • Broker Relationship Management • CRM Systems (Salesforce, Bitrix24, HubSpot, Creatio or similar) • Sales Forecasting • Lead Management • Sales Negotiation • Customer Relationship Management • Sales Reporting • RERA Compliance • Microsoft Office Key Success Indicators • Achievement of individual and team sales targets. • Project sales velocity. • Lead-to-sale conversion rate. • Broker productivity. • Customer satisfaction. • CRM data quality. • Sales pipeline accuracy. • Sales team performance. • Collection and SPA completion rates. Show more Show less

Minimum 3-5 years of real estate sales experience. Minimum 3 years in a Sales Manager or Team Leader role within a UAE real estate developer or brokerage. Proven track record in off-plan residential sales. Experience managing sales consultants and broker relationships. Strong understanding of Dubai real estate market and RERA regulations.

Sales Execution: Achieve targets; execute strategies; drive revenue; monitor consultant performance; maintain pipelines; prepare forecasts. Project Sales: Lead daily sales activities; ensure deep product knowledge; present projects to clients, brokers and investors; conduct property presentations and launches; monitor inventory movement; support pricing and promotions. Team Leadership: Manage sales consultants; set objectives; coach one-to-one; monitor KPIs; foster high-performance culture; assist recruitment. Broker Relationship Management: Build relationships with brokerage firms; regular meetings and events; onboarding and training; maintain engagement; monitor productivity; coordinate commissions and incentives. Customer Experience: Deliver exceptional buying experience; guide customers from reservation to SPA; handle objections and negotiations; resolve escalations; ensure satisfaction. Sales Operations: CRM & Reporting; keep CRM updated; track leads and performance; monitoring conversion; weekly/monthly reports; documentation accuracy. Compliance: Ensure adherence to policies and RERA; coordinate with Legal and Finance on SPA execution; documentation accuracy; collection follow-up where required. Marketing Collaboration: Align with Marketing on lead generation; provide market feedback; participate in events and campaigns; ensure marketing materials accuracy. Cross-Functional Coordination: Collaborate with Development, Design and Construction teams; share feedback; support launches and handover; advise on product positioning based on market feedback.