Senior Business Development Officer - B2B Corporate Training

Senior Business Development Officer – B2B Corporate Training Company: Cambridge Education Department: Corporate Business Development / B2B Location: UAE Reporting To: Head of Corporate Business Development / CEO Employment Type: Full-Time 1. POSITION PURPOSE The Senior Business Development Officer – B2B Corporate Training will be responsible for aggressively developing and expanding Cambridge Education's corporate training business across the UAE. The primary responsibility is to identify target organizations, build relationships with senior decision-makers, generate qualified business opportunities, secure corporate meetings, develop training proposals, and convert opportunities into high-value corporate training contracts. The role requires a hunter mentality, strong relationship-building capability and the ability to engage confidently with HR Directors, L&D Heads, Talent & Development Managers, Procurement Managers, CEOs, COOs and other senior decision-makers. 2. KEY RESPONSIBILITIES A. B2B Market Penetration B. New Business Development • Generate new B2B leads through: • LinkedIn • Corporate visits • Direct calling • Email campaigns • Networking • Referrals • Events and conferences • Strategic partnerships • Existing client relationships • Arrange qualified meetings with corporate decision-makers. • Conduct professional discovery meetings to understand client training requirements. • Identify immediate and future training opportunities. • Convert prospects into active corporate accounts. C. Corporate Relationship Management Build long-term relationships with all B2B decision makers on training. The objective should not be to sell a single course but to develop long-term corporate relationships and recurring training business. D. Solution Selling Understand the client's business requirements and recommend appropriate solutions from Cambridge Education's portfolio, including: • All PMI Certifications, Leadership Development • Management Development, AI & Generative AI • Cybersecurity • Digital Transformation • PMO Development • Risk Management • Supply Chain Management • Soft Skills / Leadership Sills • Sustainability / Green Building • Customized Corporate Training • Executive Development Programs The officer must be able to sell solutions rather than simply sell courses. 4. SALES TARGETS & KPIs The position will be strongly KPIs performance-oriented. 5. ACCOUNT DEVELOPMENT Objective: One corporate client should become a long-term account, not a one-time transaction. 6. PROPOSALS & NEGOTIATION 7. CORPORATE NETWORKING 8. COMPETITOR & MARKET INTELLIGENCE 9. REPORTING 10. REQUIRED COMPETENCIES Essential • Excellent communication skills • Strong presentation skills • Strong negotiation skills • Consultative selling ability • Excellent relationship-building skills • Strong follow-up discipline • Target-oriented mindset • Ability to communicate with senior executives • Strong business acumen • Professional telephone and email etiquette • Good knowledge of Microsoft Office / CRM systems Preferred Experience in selling: • Corporate training • Professional certifications • HR / L&D solutions • Consulting • Corporate services • Technology solutions • B2B professional services 11. EXPERIENCE & QUALIFICATIONS Education: Bachelor's degree or equivalent. A qualification in Business, Marketing, Management, HR or a related field is preferred. Experience: Minimum 5 years of B2B business development / corporate sales experience, preferably within UAE. Experience dealing directly with HR, L&D and senior management will be strongly preferred. Candidates with an established UAE corporate network will have a significant advantage. 12. PERSONAL ATTRIBUTES The successful candidate should be: • Hungry for business • Confident • Energetic • Positive • Highly organized • Persistent without being aggressive • Relationship-oriented • Commercially intelligent • Self-motivated • Results-driven • Comfortable with rejection • Strong in follow-up • Able to work independently • Show more Show less

Minimum 5 years of B2B business development / corporate sales experience, preferably within UAE. Bachelor's degree or equivalent (A qualification in Business, Marketing, Management, HR or related field is preferred). Experience dealing directly with HR, L&D and senior management is strongly preferred. Candidates with an established UAE corporate network will have a significant advantage.

A. B2B Market Penetration; B. New Business Development; C. Corporate Relationship Management; D. Solution Selling. Tasks include generating B2B leads via LinkedIn, corporate visits, direct calling, email campaigns, networking, referrals, events, conferences and strategic partnerships; arranging qualified meetings with corporate decision-makers; conducting discovery meetings to understand training requirements; identifying immediate and future opportunities; converting prospects into active corporate accounts; building long-term relationships with B2B decision makers on training; selling solutions from Cambridge Education's portfolio (e.g., PMI Certifications, Leadership Development, AI & Generative AI, Cybersecurity, Digital Transformation, PMO Development, Risk Management, Supply Chain Management, Soft Skills/Leadership, Sustainability/Green Building, Customized Corporate Training, Executive Development Programs); and ongoing account development, proposals, negotiation, corporate networking, market intelligence, and reporting.