Service Designer Team Lead 3 Months onsite in Abu Dhabi - Octopus by RTG

We are looking for an experienced Service Designer – Team Lead to lead the design and transformation of customer experiences across physical, digital, and assisted-service channels. The successful candidate will own service experience design standards, lead the redesign of key customer-facing services, facilitate structured co-design workshops, and establish a persona-led journey design approach. The role will also involve building and leading a small Service Design team and working closely with Operations, IT, Human Capital, Quality & Training, and Customer Service functions. Key Responsibilities - Own and establish service experience design standards across physical, digital, and assisted-service channels. - Lead the redesign of key energy and mobility services, including: - Fuel - EV Charging - LPG - Car Wash - VIP/Value-added customer services - Plan and facilitate structured ideation and co-design workshops with individual service lines and key stakeholders. - Establish a persona-anchored journey design methodology, ensuring design priorities are aligned with key customer segments. - Identify customer pain points, opportunities, and service improvements across end-to-end customer journeys. - Prioritize service design initiatives and recommend where design investment will deliver the greatest customer and business impact. - Build, lead, coach, and develop a Service Design team, including a Service Design Specialist and Analyst. - Represent Service Design in cross-functional delivery and governance reviews with Operations, IT, Human Capital, and other relevant stakeholders. - Partner with Quality & Training and Call & Service Center teams to ensure service design standards are effectively translated into frontline processes, scripts, and training materials. - Ensure consistency between the intended customer experience and the experience delivered across frontline and digital touchpoints. - Develop service blueprints, customer journey maps, personas, experience principles, and other service design deliverables as required. - Drive stakeholder alignment and ensure service design recommendations are translated into actionable implementation plans.

Own and establish service experience design standards across physical, digital, and assisted-service channels. Lead the redesign of key energy and mobility services, including: Fuel; EV Charging; LPG; Car Wash; VIP/Value-added customer services. Plan and facilitate structured ideation and co-design workshops with individual service lines and key stakeholders. Establish a persona-anchored journey design methodology, ensuring design priorities are aligned with key customer segments. Identify customer pain points, opportunities, and service improvements across end-to-end customer journeys. Prioritize service design initiatives and recommend where design investment will deliver the greatest customer and business impact. Build, lead, coach, and develop a Service Design team, including a Service Design Specialist and Analyst. Represent Service Design in cross-functional delivery and governance reviews with Operations, IT, Human Capital, and other relevant stakeholders. Partner with Quality & Training and Call & Service Center teams to ensure service design standards are effectively translated into frontline processes, scripts, and training materials. Ensure consistency between the intended customer experience and the experience delivered across frontline and digital touchpoints. Develop service blueprints, customer journey maps, personas, experience principles, and other service design deliverables as required. Drive stakeholder alignment and ensure service design recommendations are translated into actionable implementation plans.