Marketing Manager

About the role

Requirements

• Experience working in a startup environment
• Background in marketing tech companies and reaching key stakeholders
• Strong intellectual curiosity and the ability to learn independently
• Structured thinking and sound judgment
• A high level of ownership and personal accountability
• Comfortable turning ambiguity into clarity
• The ability to move between strategy, analysis, creative work, and hands-on execution
• Confidence using online resources, documentation, tutorials, AI tools, and experimentation to learn new skills
• Strong written and verbal communication
• Attention to detail
• A practical, problem-solving mindset
• The humility to ask questions and the confidence to make decisions once enough information is available

Responsibilities

• - Help build the company's marketing foundations, processes, channels, and ways of working
• - Support the planning and execution of marketing campaigns, including digital, across relevant platforms
• - Research unfamiliar marketing tools, systems, and implementation requirements, then apply what you learn
• - Create campaign briefs, landing page requirements, marketing content, reports, and supporting assets
• - Set up and manage marketing infrastructure such as tracking, product catalogues, campaign structures, CRM workflows, dashboards, and marketing automation
• - Ask the right questions before making decisions or starting execution
• - Clarify the objective, audience, expected outcome, constraints, dependencies, and measurement approach behind each initiative
• - Work with founders, designers, developers, sales teams, agencies, and external partners
• - Identify problems early and recommend practical solutions rather than simply escalating them
• - Test new channels, campaign formats, messages, and growth opportunities
• - Monitor performance, analyze results, and turn findings into clear actions
• - Document successful processes so they can be repeated and scaled
• - Take ownership of tasks from initial problem definition through execution and evaluation

Skills

• Marketing automation
• CRM workflows
• Campaign planning
• Digital marketing
• Analytics and reporting
• Landing page development
• Content creation
• A/B testing and experimentation
• Growth marketing
• Marketing technology tools
• Product catalog management
• Tracking and measurement
• Cross-functional collaboration
• Strategic planning