Sales Manager - Events and MICE

Role Purpose To drive the commercial success of voco Monaco's Events and MICE business by developing new business opportunities, securing corporate and MICE accounts, and maximising revenue across meetings, conferences, events, weddings and social functions. The role will be responsible for building a strong market presence, developing strategic client relationships and achieving agreed revenue targets. Key Responsibilities • Develop and execute sales strategies to grow the hotel's Events, MICE and corporate events business. • Identify, prospect and secure new business from corporate clients, event organisers, PCOs, DMCs, travel management companies and MICE agencies. • Drive revenue through meetings, conferences, exhibitions, incentives, weddings, social events and private functions. • Build and maintain strong relationships with key corporate accounts, event planners, government entities and industry partners. • Lead client presentations, hotel/site inspections, negotiations and contract closures. • Prepare competitive proposals, event packages and commercial offers to maximise conversion and profitability. • Work closely with the Events, Banqueting, F&B, Revenue Management and Operations teams to ensure seamless event execution and exceptional guest experience. • Monitor market trends, competitor activity and industry developments to identify new business opportunities. • Manage the sales pipeline, forecast revenues, track performance and deliver against agreed budgets and KPIs. • Represent the hotel at relevant trade shows, networking events, MICE exhibitions and industry forums. • Support the Director of Sales in developing the overall sales strategy and achieving the hotel's commercial objectives. Candidate Profile • Bachelor's degree in Hospitality Management, Business Administration, Sales or a related discipline. • 5–8 years of relevant hotel sales experience, with a strong focus on Events and MICE. • Proven track record in generating and converting MICE and events business within the UAE or wider GCC hospitality market. • Established network of corporate clients, event agencies, MICE planners, DMCs and industry contacts. • Strong commercial acumen, negotiation and business development capabilities. • Excellent communication, presentation and relationship management skills. • Ability to work independently, manage multiple accounts and consistently deliver revenue targets. • Experience with hotel sales systems, CRM platforms and revenue reporting. Key Success Measures • Achievement of Events and MICE revenue targets. • New corporate and MICE account acquisition. • Growth in repeat business and key account contribution. • Sales conversion rates and pipeline development. • Revenue and profitability generated from events and group business.

Bachelor's degree in Hospitality Management, Business Administration, Sales or a related discipline. 5–8 years of relevant hotel sales experience, with a strong focus on Events and MICE. Proven track record in generating and converting MICE and events business within the UAE or wider GCC hospitality market. Established network of corporate clients, event agencies, MICE planners, DMCs and industry contacts. Strong commercial acumen, negotiation and business development capabilities. Excellent communication, presentation and relationship management skills. Ability to work independently, manage multiple accounts and consistently deliver revenue targets. Experience with hotel sales systems, CRM platforms and revenue reporting.

Develop and execute sales strategies to grow the hotel's Events, MICE and corporate events business. Identify, prospect and secure new business from corporate clients, event organisers, PCOs, DMCs, travel management companies and MICE agencies. Drive revenue through meetings, conferences, exhibitions, incentives, weddings, social events and private functions. Build and maintain strong relationships with key corporate accounts, event planners, government entities and industry partners. Lead client presentations, hotel/site inspections, negotiations and contract closures. Prepare competitive proposals, event packages and commercial offers to maximise conversion and profitability. Work closely with the Events, Banqueting, F&B, Revenue Management and Operations teams to ensure seamless event execution and exceptional guest experience. Monitor market trends, competitor activity and industry developments to identify new business opportunities. Manage the sales pipeline, forecast revenues, track performance and deliver against agreed budgets and KPIs. Represent the hotel at relevant trade shows, networking events, MICE exhibitions and industry forums. Support the Director of Sales in developing the overall sales strategy and achieving the hotel's commercial objectives.