Sales Manager HORECA

Location - Dubai Salary - AED 9000 + attractive incentives Open positions - 3 Role Description We are seeking a results-driven Sales Manager to grow our business across hotels, restaurants, and cafés in Dubai. The successful candidate will develop new accounts, strengthen customer relationships, and lead sales initiatives to achieve revenue and profitability targets. Key Responsibilities • Develop and execute a sales plan for the HORECA market in Dubai. • Identify and acquire new customers, including hotel groups, restaurants, cafés, catering companies, and hospitality operators. • Build relationships with procurement teams, chefs, food and beverage managers, and business owners. • Manage key accounts, understand customer needs, and identify opportunities toexpand sales. • Prepare proposals, conduct product presentations, and negotiate pricing and commercial terms within company guidelines. • Achieve monthly, quarterly, and annual sales targets while maintaining healthy margins. • Monitor competitors, market trends, and customer feedback to identify business opportunities. • Coordinate with operations, logistics, and finance teams to ensure timely delivery, service quality, and payment collection. • Maintain accurate sales pipelines, forecasts, and customer records using the company’s CRM. • Coach and support sales team members, where applicable. Qualifications • Valid UAE drivers license • 8–9 years of sales experience, including a strong track record in HORECA sales. • Proven experience in Dubai or the wider UAE hospitality market. • Established relationships with HORECA customers and decision-makers. • Demonstrated success in winning new business and achieving sales targets. • Strong negotiation, presentation, communication, and account management skills. • Ability to manage sales forecasts, pricing, margins, and receivables. • Bachelor’s degree in business, marketing, hospitality, or a related field preferred. • Valid UAE driving licence. • Fluent English; Arabic or other languages are an advantage. Key Measures of Success • Revenue growth and sales target achievement. • New customer acquisition and account retention. • Gross margin performance. • Pipeline development and forecast accuracy.

8–9 years of sales experience, including a strong track record in HORECA sales. Proven experience in Dubai or the wider UAE hospitality market. Established relationships with HORECA customers and decision-makers. Demonstrated success in winning new business and achieving sales targets. Strong negotiation, presentation, communication, and account management skills. Ability to manage sales forecasts, pricing, margins, and receivables. Bachelor’s degree in business, marketing, hospitality, or a related field preferred. Valid UAE driving licence. Fluent English; Arabic or other languages are an advantage.

Develop and execute a sales plan for the HORECA market in Dubai. Identify and acquire new customers, including hotel groups, restaurants, cafés, catering companies, and hospitality operators. Build relationships with procurement teams, chefs, food and beverage managers, and business owners. Manage key accounts, understand customer needs, and identify opportunities to expand sales. Prepare proposals, conduct product presentations, and negotiate pricing and commercial terms within company guidelines. Achieve monthly, quarterly, and annual sales targets while maintaining healthy margins. Monitor competitors, market trends, and customer feedback to identify business opportunities. Coordinate with operations, logistics, and finance teams to ensure timely delivery, service quality, and payment collection. Maintain accurate sales pipelines, forecasts, and customer records using the company’s CRM. Coach and support sales team members, where applicable.