Social Media & Influencer Marketing Manager

Social Media & Influencer Marketing Manager | Dubai, UAE What This Role Is About Our client, a large conglomerate, is looking for a strategic and creative Social Media & Influencer Marketing Manager to lead social media and influencer marketing initiatives for its consumer brand portfolio across the GCC. The role will be responsible for developing and executing social media strategies, managing influencer partnerships and creating engaging content that strengthens brand awareness, builds consumer engagement and supports business growth. Working as part of the Marketing team, the successful candidate will collaborate with regional teams, internal stakeholders and external agencies to deliver locally relevant campaigns and ensure consistent brand messaging across digital channels. The Client’s Definition of the Ideal Fit • 5+ years of experience in social media, influencer marketing or digital marketing, preferably within consumer, retail, lifestyle, FMCG or consumer electronics brands. • Proven experience developing and executing social media and influencer campaigns across the GCC, with a strong understanding of the regional influencer landscape. • Experience managing content strategies, creator partnerships and social media campaigns from planning through to execution and performance reporting. • Strong understanding of social media platforms, digital storytelling, consumer behaviour and emerging trends across the GCC and wider Middle East. • Experience monitoring campaign performance, managing budgets and using data and insights to improve results. • Strong communication, project management and stakeholder management skills, with the ability to manage multiple projects in a fast-paced environment. • Excellent written and verbal communication skills in English. Arabic is an advantage. This is an opportunity to shape social media and influencer marketing strategies within a large conglomerate and strengthen its brand presence across the GCC.

5+ years of experience in social media, influencer marketing or digital marketing, preferably within consumer, retail, lifestyle, FMCG or consumer electronics brands. Proven experience developing and executing social media and influencer campaigns across the GCC, with a strong understanding of the regional influencer landscape. Experience managing content strategies, creator partnerships and social media campaigns from planning through to execution and performance reporting. Strong understanding of social media platforms, digital storytelling, consumer behaviour and emerging trends across the GCC and wider Middle East. Experience monitoring campaign performance, managing budgets and using data and insights to improve results. Strong communication, project management and stakeholder management skills, with the ability to manage multiple projects in a fast-paced environment. Excellent written and verbal communication skills in English. Arabic is an advantage.

Develop and execute social media strategies, manage influencer partnerships and create engaging content that strengthens brand awareness, builds consumer engagement and supports business growth. Collaborate with regional teams, internal stakeholders and external agencies to deliver locally relevant campaigns and ensure consistent brand messaging across digital channels.