Product Marketing Executive

Product Marketing Executive: Digital Products & Customer Journeys Abu Dhabi · Full-time · Group Marketing Love making digital products better for the people who use them? My client is a fast-growing Abu Dhabi group with businesses across mobility, fintech, healthcare, energy and more. They’re building a new group marketing function and need a product marketer who can make their websites, apps and customer portals work better for customers. What you’ll do • Find where customers get stuck in digital journeys, and work out why • Turn customer insight into clear improvements that design and development teams can build • Prioritise what to fix first, balancing customer impact, commercial value and effort • Support A/B and usability testing, and measure what actually worked • Bring designers, developers and business teams with you, without being their boss • Shape positioning, launches and product content across the portfolio What you’ll bring • 2–4 years in product marketing, digital marketing or customer experience • Hands-on experience improving websites, apps or portals alongside marketing, design and tech teams • Examples of customer insight you turned into product changes, with results • Confidence influencing people across teams • Strong writing and a customer-first mindset • Fluent English; Arabic is a bonus Your industry matters less than your approach. E-commerce, retail, fintech, telecom, travel, SaaS or any customer-focused digital business could be the right background. Why join • A whole portfolio of brands and digital products, not just one • A brand-new function you’ll help shape from day one • Real visibility with senior leadership • A competitive package

2–4 years in product marketing, digital marketing or customer experience

Find where customers get stuck in digital journeys, and work out why; Turn customer insight into clear improvements that design and development teams can build; Prioritise what to fix first, balancing customer impact, commercial value and effort; Support A/B and usability testing, and measure what actually worked; Bring designers, developers and business teams with you, without being their boss; Shape positioning, launches and product content across the portfolio