Discovered MENA

Marketing Manager

Dubai, UAEPosted 1 weeks ago

Apply link checked yesterday

Salary
AED 45k–60k a month· Michael Page
Job type
Full time
Level
Lead
Field
Marketing & Communications
Work mode
On site

About the role

Marketing Manager AI Software Company Location Dubai Salary Competitive package Discover the opportunity We are hiring a Marketing Manager to join an emerging AI software company ahead of its commercial launch. Our client operates at the forefront of artificial intelligence, delivering solutions focused on business value, security, and data protection. This is a strategic position for a senior marketer who can shape the brand, establish market presence from the ground up, and lead long term commercial expansion. Discover the role As a Marketing Manager, you will take full ownership of the marketing and brand roadmap. You will operate initially as a dedicated solo lead before designing and growing the wider marketing department. You will work in direct partnership with executive leadership to translate complex software capabilities into clear, high impact narratives across digital channels. Discover the responsibilities Build and own the entire marketing, positioning, and market entry strategy in close alignment with commercial targets Create brand guidelines covering visual identity, tone of voice, and messaging frameworks across all touchpoints Direct execution across digital channels, including website oversight, social channels, SEO, and targeted campaigns Translate technical software capabilities into compelling messaging tailored to technical and commercial decision makers Track industry movement, competitor activities, and market shifts to keep positioning distinctive Define performance metrics, manage budgets, analyze ROI, and optimize spend using data driven insights Design the future internal team structure and recruit specialist roles as the department expands Discover the requirements Extensive marketing experience, with a solid background leading brand, digital, and managerial functions Proven history within software or technology environments, ideally with exposure to data security, business software, or high growth startups Demonstrated track record of crafting brand foundations and market positioning from scratch Practical experience managing web assets, content distribution, digital visibility, and automated marketing tools Commercial acumen with experience collaborating alongside sales functions to drive pilot customer interest Strong analytical mindset with hands on experience using reporting tools to measure channel performance Exceptional communication skills with the ability to articulate complex technical ideas simply and persuasively

Requirements

  • Extensive marketing experience, with a solid background leading brand, digital, and managerial functions
  • Proven history within software or technology environments, ideally with exposure to data security, business software, or high growth startups
  • Demonstrated track record of crafting brand foundations and market positioning from scratch
  • Practical experience managing web assets, content distribution, digital visibility, and automated marketing tools
  • Commercial acumen with experience collaborating alongside sales functions to drive pilot customer interest
  • Strong analytical mindset with hands on experience using reporting tools to measure channel performance
  • Exceptional communication skills with the ability to articulate complex technical ideas simply and persuasively

Responsibilities

  • Build and own the entire marketing, positioning, and market entry strategy in close alignment with commercial targets
  • Create brand guidelines covering visual identity, tone of voice, and messaging frameworks across all touchpoints
  • Direct execution across digital channels, including website oversight, social channels, SEO, and targeted campaigns
  • Translate technical software capabilities into compelling messaging tailored to technical and commercial decision makers
  • Track industry movement, competitor activities, and market shifts to keep positioning distinctive
  • Define performance metrics, manage budgets, analyze ROI, and optimize spend using data driven insights
  • Design the future internal team structure and recruit specialist roles as the department expands

Skills

  • Brand management
  • Digital marketing
  • Content distribution
  • SEO
  • Web asset management
  • Marketing automation
  • Messaging and positioning
  • Analytics and reporting tools
  • Campaign management
  • Budget management
  • Cross-functional collaboration
  • Sales alignment
  • Brand guidelines development
  • Performance marketing
  • Market research

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AED 45k–60k a month· Michael Page

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