Sales Manager

Job summary The Sales Manager is responsible for effectively soliciting and becoming familiar with all accounts in his/her market segments. He/she is also responsible for prospecting and closing on assigned accounts/territory to positively impact hotel revenues. The Sales Manager is responsible for an increase in transient room revenue by increasing production of existing accounts. He/she is also responsible for month-end reporting and tracking of account production. Main tasks • Develop a full working knowledge of the operations of the hotel, including Food and Beverage, Guest Services and Reservations. • Develop a complete knowledge of company sales policies and SOP’s, and ensure knowledge of and adherence to those policies by the sales team. • Meet or exceed set goals. • Operate the Sales Department within established sales expense budget. • Participate in required M.O.D. and Saturday office coverage as scheduled. • Initiate and follow up on leads. • Maintain and participate in an active sales solicitation program. • Monitor production of all top accounts and evaluate trends within your market. • Regularly contact existing accounts based on the tracing frequencies of the account coverage requirements. • Meet or exceed sales solicitation call goals as assigned by the Director of Sales & Marketing. • Identify knowledge gaps within the team and develop plans for filling them • Ensure that company quotas are met by holding daily check-ins with sales team to set objectives and monitor progress. • Create and execute a strategic sales plan that expands our customer base and extends the company's global reach • Meet with potential clients and grow long-lasting relationships that address their needs • Invite clients to the hotel for entertainment, lunches, tours and site inspections. • Assist in implementing special promotions relating to direct sales segments. • Assist in the preparation of required reports in a timely manner. • Be familiar with all Wyndham sales policies and selling techniques with an emphasis on maximizing occupancy and Average Daily Rate (ADR). • Conduct a professional, thorough site inspection of the hotel with clients, exhibiting key features and benefits of the property. • Use your property’s computerized sales management system to manage the hotel’s business, including (but not limited to) generating reports, entering business, blocking space and building accounts. • Meet and greet onsite contacts. • Develop networking opportunities through active participation in community and professional associations, activities and events. • Review meeting planner evaluations with the Director of Sales & Marketing to ensure that issues receive follow-up. • Entertain clients. • Handle inquiries. • Conduct research on client room nights/revenue performance, prepare account performance reports quarterly and annually, conduct semi-annual account review meetings with account representatives. • Prospect for new transient business. Track all transient leads (lost and turndown). Participate in transient, group and catering lead referral. • Develop and implement specific account marketing plans for appropriate accounts. Monitor production compliance. • Maintain regular communication with all special corporate/preferred corporate accounts and send quarterly production reports to all clients. Communication to be property defined may include newsletters, client receptions/recognition functions, etc. • Respond to customer inquiries and request for pricing • Maintain in-depth files on all accounts; via hard files and/or automated account management system • Assist in updating Brand national Transient database, if applicable. Coordinate local transient sales initiative and activities with Brand National Transient Sales for national and regional transient accounts, if applicable. • Participate in trade shows, community & professional organizations to maintain high visibility. Experience needed • 3-5 years of experience in sales or a related role. • Proven track record of achieving sales targets. • Excellent communication and interpersonal skills. • Strong leadership and team management skills. Show more Show less

3-5 years of experience in sales or a related role. Proven track record of achieving sales targets. Excellent communication and interpersonal skills. Strong leadership and team management skills.

Develop a full working knowledge of the hotel operations, sales policies and SOPs; meet or exceed goals; manage sales department within budget; participate in required coverage; initiate and follow up on leads; maintain active sales solicitation program; monitor top accounts; regular contact with accounts; meet or exceed solicitation goals; create and execute strategic sales plans; meet potential clients and build relationships; host client entertainment and site visits; assist in promotions and reporting; use sales management system for reports and account management; develop networking opportunities; conduct site inspections; manage client inquiries and pricing; maintain account files; coordinate with Brand National Transient Sales if applicable; participate in trade shows and professional organizations.