Marketing Manager

Company Description Property Shop Investment LLC (PSI), established in 2007, is a leading private real estate company headquartered in Abu Dhabi, recognized as one of the top-performing agencies in the UAE market. The company has built strong brand recognition through its comprehensive real estate services, including property brokerage, development and consultancy, marketing, investment advisory, appraisal, and property and facility management. PSI operates through specialized teams in sales, leasing, listing, marketing, business development, learning and development, mortgage services, and contact center support. The company has received multiple awards from major developers such as Al Dar, Emaar, and Bloom, reflecting its strong performance and market reputation. PSI maintains a growing international presence with offices in Abu Dhabi, Dubai, Germany, and the Netherlands. Role Description The Marketing Manager is a full-time, on-site role based in Abu Dhabi. This role is responsible for developing and executing marketing strategies that support PSI’s real estate portfolio, brand positioning, and business growth across local and international markets. Day-to-day tasks include planning and managing marketing campaigns, overseeing digital and traditional marketing activities, coordinating with sales and leasing teams, and ensuring consistent brand messaging across all channels. The Marketing Manager will analyze market trends, track campaign performance, manage marketing budgets, and contribute to the creation of marketing materials and content. The role also involves collaborating with external partners and agencies, supporting events and promotional activities, and driving initiatives that enhance client engagement and lead generation. Qualifications • Strong background in marketing strategy, campaign planning, and brand management within real estate or related industries. • Experience with digital marketing, social media management, and performance analytics tools to drive lead generation and measure ROI. • Skills in content development, copywriting, and marketing collateral creation for online and offline channels. • Ability to collaborate effectively with sales, leasing, and business development teams, and manage external vendors or agencies. • Proficiency in market research, competitive analysis, and understanding of UAE real estate market dynamics is highly beneficial. • Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced qualifications or certifications in marketing are an advantage. • Strong communication, presentation, and interpersonal skills, with the ability to work in a fast-paced, target-driven environment. • Organizational and project management skills, including the ability to prioritize tasks, manage budgets, and meet deadlines. • Fluency in English required; Arabic language skills are a plus. Show more Show less

Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced qualifications or certifications in marketing are an advantage. Fluency in English required; Arabic language skills are a plus. Strong background in marketing strategy, campaign planning, and brand management within real estate or related industries. Experience with digital marketing, social media management, and performance analytics tools to drive lead generation and measure ROI. Skills in content development, copywriting, and marketing collateral creation for online and offline channels. Ability to collaborate effectively with sales, leasing, and business development teams, and manage external vendors or agencies. Proficiency in market research, competitive analysis, and understanding of UAE real estate market dynamics is highly beneficial. Strong communication, presentation, and interpersonal skills, with the ability to work in a fast-paced, target-driven environment. Organizational and project management skills, including the ability to prioritize tasks, manage budgets, and meet deadlines.

Develop and execute marketing strategies that support PSI’s real estate portfolio, brand positioning, and business growth across local and international markets. Plan and manage marketing campaigns, oversee digital and traditional marketing activities, coordinate with sales and leasing teams, and ensure consistent brand messaging across all channels. Analyze market trends, track campaign performance, manage marketing budgets, and contribute to the creation of marketing materials and content. Collaborate with external partners and agencies, support events and promotional activities, and drive initiatives that enhance client engagement and lead generation.