Assistant Manager – Marketing Data, Analytics & AI

We are hiring for an Assistant Manager – Marketing Data, Analytics & AI in Ras Al Khaimah. Job Purpose To build and run the Marketing data, analytics and AI capability, turning campaign, digital, enquiry-funnel and market data into decisions the department can act on. The role owns the marketing measurement framework, the reporting infrastructure and the flow of data across the marketing technology stack, and leads the responsible adoption of AI tooling across the function to improve the speed, quality and cost of marketing output. It serves as the department’s single source of truth for performance and the internal analytical partner to each marketing function. Key Activities • Own the marketing measurement framework and KPI definitions across brand, campaigns, PR, events and digital • Build and maintain dashboards giving leadership a live view of spend funnel health and performance • Analyze campaign and channel efficiency and recommend budget reallocation based on evidence • Run attribution and funnel analysis from first touch through to qualified enquiry and sale • Identify, evaluate and pilot AI tools that improve marketing productivity across content generation and localization, creative variants, media planning, research synthesis and reporting automation • Train and support the team on approved AI tooling, and track adoption alongside realized time and cost saving Qualifications, Experience & Skills Educational Qualifications • Bachelor’s degree in Data Analytics, Statistics, Computer Science, Business Analytics, Marketing or a related field Professional Qualifications • Certification in GA4, Google Ads, Meta Blueprint, Power BI or Tableau preferred • A recognized data, analytics or AI credential an advantage Required Experience • Experience in marketing analytics, digital analytics, business intelligence or data-driven marketing • Hands-on ownership of dashboards and a measurement framework, not solely report production • Demonstrable experience applying AI tooling in a commercial marketing or communications setting • Real estate, hospitality, destination or retail sector experience preferred Show more Show less