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HomeJobsNew Markets Communication Analyst

stc

New Markets Communication Analyst

full timeentryRiyadh, Saudi Arabia2 days ago
6,860-11,760 AED/mo
Marketing & Communications

Job Description

Job Purpose The role holder is responsible for New Markets Communication activities Lead the Coordination of comprehensive marketing communication strategies to promote stc Group New Markets and its subsidiaries' brands within the group and beyond the borders of Saudi Arabia, ensure consistent messaging and brand identity, with the alignment of stc Group Corporate Communication and Contribute positive brand reputation outside of Saudi Arabia in alignment with Corporate Communication. The role holder shall carry out his duties in accordance with the stipulated business policies and procedure. Job Responsibility Lead the Coordination of comprehensive marketing communication strategies to promote stc Group New Markets and its subsidiaries' brands within the group and beyond the borders of Saudi Arabia, ensure consistent messaging and brand identity, with the alignment of stc Group Corporate Communication. • Facilitate successful communication expansion of stc Group into new markets by focusing on marketing & communication strategies, ensure consistent branding across all international markets, with the alignment of stc Corporate Communication & Strategy Excellence • Oversee the development of New Markets BU international messages content (editorial, publications, newsletters…) to support and align with Corporate Communication efforts • Oversee brand strategy alignment for NM subsidiaries with stc Group brand management team. • Manage global reputation and ensures unified and consistent brand guidelines for current new markets portfolio of subsidiaries & OPCos • Contribute positive brand reputation outside of Saudi Arabia in alignment with Corporate Communication • Conduct market research through GP&A to tailor marketing communication strategies to each international market, coordinating with Corporate Communications to share insights and align messaging. • Contribute to gain a competitive advantage in new markets through effective marketing communication, with the alignment of stc Group Strategy Unit of the broader competitive positioning. • Collaborate throughout crises and reputation-threatening situation, ensuring a unified and coordinated response of stc Group, with the alignment of stc Group Corporate Communication • Define and monitor KPIs of marketing communication efforts in new markets, reporting the impact of expansion goals, while with the alignment of stc Group Strategy Unit metrics. (brand measurement) • Ensure implementation of branding strategies across New Markets Unit & it’s Subsidiaries in alignment with Corporate Communication • Manage budgets allocated to marketing communication initiatives in New Markets Unit, aligning expenditures with market-specific strategies and overall corporate goals. Riyad season stc pay. Job Responsibility (cont.) Years Of Experience 0-2 Nature Of Experience Prior experience in New Market and Communication in a telecommunication industry Job Band Professional Skills Education Bachelor Degree in Marketing or Business Administration Additional Education Certifications Show more Show less

Requirements

Years Of Experience: 0-2. Nature Of Experience: Prior experience in New Market and Communication in a telecommunication industry. Education: Bachelor Degree in Marketing or Business Administration. Certifications: (not specified).

Responsibilities

Lead the Coordination of comprehensive marketing communication strategies to promote stc Group New Markets and its subsidiaries' brands within the group and beyond the borders of Saudi Arabia, ensure consistent messaging and brand identity, with the alignment of stc Group Corporate Communication. Oversee the development of New Markets BU international messages content (editorial, publications, newsletters…) to support and align with Corporate Communication efforts. Oversee brand strategy alignment for NM subsidiaries with stc Group brand management team. Manage global reputation and ensure unified brand guidelines for current new markets portfolio of subsidiaries & OPCOs. Conduct market research through GP&A to tailor marketing communication strategies to each international market, coordinating with Corporate Communications to share insights and align messaging. Define and monitor KPIs of marketing communication efforts in new markets, reporting the impact of expansion goals, while with the alignment of stc Group Strategy Unit metrics. Ensure implementation of branding strategies across New Markets Unit & its Subsidiaries in alignment with Corporate Communication. Manage budgets allocated to marketing communication initiatives in New Markets Unit, aligning expenditures with market-specific strategies and overall corporate goals.

Skills Required

Marketing communicationsBrand managementContent developmentEditorial and publicationsPublic relations and crisis managementMarket researchKPI measurement and reportingBudget managementStrategic alignment with corporate communicationsCross-functional coordinationBrand guideline enforcementStakeholder collaboration

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