Senior Specialist, Communication & Marketing

Key Responsibilities: • Assist in developing and implementing branding strategies to enhance brand awareness, perception, and loyalty among target audiences. • Conduct corporate communication activities such as media relations, public relations, and internal communications to ensure consistency with brand messaging. • Coordinate the development and implementation of branding guidelines, visual identity, and brand assets to maintain consistency across all channels and touchpoints. • Collaborate with internal stakeholders to align branding and communication efforts with organizational goals and objectives. • Monitor brand performance and reputation, conducting brand audits and perception studies to assess effectiveness and identify areas for improvement. • Support the development and implementation of business marketing strategies and campaigns to promote products, services, and brand awareness. • Conduct market research and analysis to understand customer needs, preferences, and trends, informing marketing strategies and initiatives. • Assist in managing marketing campaigns across various channels, including digital, print, and events, ensuring consistency and effectiveness of messaging. • Support in crisis communication efforts, developing and implementing communication plans to manage and mitigate reputational risks. Qualifications & Requirements: • Bachelor’s degree in public relations, marketing, or any other related field • 3–5 years of relevant experience in Marketing and communication. Show more Show less

Bachelor’s degree in public relations, marketing, or any other related field; 3–5 years of relevant experience in Marketing and communication.