COMMUNICATIONS AND MARKETING MANAGER

Position Summary The Communications and Marketing Manager at Capital Motion is responsible for developing, implementing, and executing strategic marketing and communication plans to attract potential customers and retain existing ones. This role oversees all marketing, advertising, public relations, and communication activities to enhance the company’s brand presence and achieve business objectives across Capital Motion’s hospitality and F B portfolio. Key Responsibilities Strategic Planning Leadership • Develop and implement integrated marketing and communications strategies aligned with Capital Motion’s business goals. • Lead the annual marketing planning process, including budgeting, forecasting, and performance measurement. • Analyze market trends, guest insights, and competitor activities to identify opportunities and threats. • Collaborate with senior management and restaurant leadership to define brand positioning and messaging for each venue. Brand Management • Ensure consistent brand messaging across all Capital Motion venues and communication channels. • Oversee the creation and maintenance of brand guidelines for each concept. • Manage the company’s visual identity and ensure compliance across all touchpoints, including digital, print, and on-site materials. Marketing Campaigns • Plan, execute, and monitor multi-channel marketing campaigns (digital, print, events, influencer partnerships, etc.). • Coordinate with creative, digital, and media agencies for campaign development and execution. • Track campaign performance, analyze results, and optimize strategies for maximum ROI. Digital Marketing • Oversee the company’s digital presence, including websites, social media, email marketing, and online advertising for all venues. • Develop content calendars and manage content creation for digital platforms. • Monitor and report on digital analytics, adjusting strategies as needed to drive engagement and bookings. Communications Public Relations • Develop and implement internal and external communication strategies. • Draft and distribute press releases, media kits, and company announcements. • Build and maintain relationships with media, influencers, and key stakeholders in the hospitality and F B industry. • Manage crisis communications and act as the company spokesperson when required. Event Management • Plan and coordinate company events, restaurant launches, sponsorships, and exhibitions. • Oversee event logistics, promotion, and post-event analysis. Team Management • Lead, mentor, and develop the marketing and communications team. • Set clear objectives, provide regular feedback, and conduct performance appraisals. • Manage relationships with external vendors, agencies, and freelancers. Budget Management • Prepare and manage the marketing and communications budget. • Monitor expenditures and ensure cost-effective use of resources. Key Job Tasks • Conduct market research and analyze guest behavior and preferences. • Develop marketing collateral (brochures, presentations, newsletters, menus, etc.). • Manage and update company and venue websites and social media profiles. • Write, edit, and proofread marketing materials and communications. • Coordinate photo and video shoots for marketing purposes. • Monitor media coverage and prepare regular reports. • Organize and attend promotional activities, trade shows, and F B events. • Ensure compliance with data privacy and advertising regulations. • Evaluate the effectiveness of marketing programs and recommend improvements. • Liaise with internal departments (operations, culinary, HR) to ensure alignment of marketing initiatives. Qualifications • Bachelor’s degree in marketing, Communications, Business, or related field (Master’s preferred). • 5+ years of experience in marketing, communications, or related roles, preferably in hospitality or F B. • Strong leadership, project management, and organizational skills. • Excellent written and verbal communication abilities. • Proficiency in digital marketing tools, analytics, and CRM platforms. • Creative thinking and problem-solving skills. • Ability to work under pressure and manage multiple projects simultaneously. • Knowledge of the UAE hospitality and F B market is an advantage. Additional Information Show more Show less

Bachelor’s degree in marketing, Communications, Business, or related field (Master’s preferred). 5+ years of experience in marketing, communications, or related roles, preferably in hospitality or F&B. Strong leadership, project management, and organizational skills. Excellent written and verbal communication abilities. Proficiency in digital marketing tools, analytics, and CRM platforms. Creative thinking and problem-solving skills. Ability to work under pressure and manage multiple projects simultaneously. Knowledge of the UAE hospitality and F&B market is an advantage.

Strategic Planning Leadership: Develop and implement integrated marketing and communications strategies aligned with Capital Motion’s business goals; Lead the annual marketing planning process, budgeting, forecasting, and performance measurement; Analyze market trends, guest insights, and competitor activities; Collaborate with senior management and restaurant leadership to define brand positioning and messaging for each venue. Brand Management: Ensure consistent brand messaging across all Capital Motion venues and channels; Oversee brand guidelines; Manage visual identity across digital, print, and on-site materials. Marketing Campaigns: Plan, execute, and monitor multi-channel marketing campaigns; Coordinate with creative, digital, and media agencies; Track performance and optimize ROI. Digital Marketing: Oversee digital presence, content calendars, and analytics; Manage websites, social media, email marketing, and online advertising. Communications Public Relations: Develop internal/external communication strategies; Draft press releases and media kits; Build relationships with media and influencers; Manage crisis communications as needed. Event Management: Plan and coordinate events, launches, sponsorships, and exhibitions. Team Management: Lead and develop marketing/communications team; manage external vendors and agencies. Budget Management: Prepare and manage budget; monitor expenditures. Key Job Tasks: Conduct market research; Develop marketing collateral; Manage websites and social profiles; Write/edit proofreading; Coordinate photo/video shoots; Monitor media coverage; Organize promotional activities; Ensure data privacy and advertising compliance; Evaluate program effectiveness; Liaise with internal departments for alignment.