Marketing & Communications Manager

We are seeking a highly motivated and experienced Marketing and Communications professional to join our team in Dubai (DIFC) branch. The role is responsible for developing and implementing effective marketing and communication strategies to increase our brand visibility, support business goals, and enhance our reputation targeting both internal and external audiences. The ideal candidate should be driven, analytical, and creative, with a proven track record of developing and executing successful marketing plans and campaigns He/she will need relevant experience in event management, project management as well as employee engagement initiatives. He/she should possess strong verbal and written communication skills, and a natural ability to think strategically while delivering tactical results. This role also requires strong stakeholder management skills when it comes to working with the senior leadership team as well as other internal stakeholders to communicate new information and promote the Bank’s special strengths and values. Responsibilities: • Develop and implement local marketing and communication plans that align with the Bank’s overall business objectives. • Keep apprised of industry trends and conduct market analysis, including competitor analysis, to formulate / adjust marketing strategies and tactics. • Responsible for the client experience across all touch points including (a) print and online marketing collaterals (b) in-person and online client engagement events. • Conceptualize, implement, and execute high-quality in-person and virtual client events end-to-end, including thought-leadership content, post event analytics to measure ROI, gain insights, and assess event results against objectives. • Identify, develop, and manage strategic partnerships to support the business opportunities in the Middle East, including building brand awareness among our key stakeholders, especially our selected target segments. • Collaborate with internal stakeholders to develop and execute internal communications strategies for staff events, business updates, as well as employee recognition programmes. • Responsible for writing and editing impactful and engaging content e.g., internal bulletins, employee feature stories, that effectively communicates the Bank’s goals and culture, through various channels such as newsletters, bulletins, and intranet content. • Lead the planning, coordination and execution of internal employee events such as webinars, Townhalls). • Ensure the communication materials are of high quality and are appropriate for the Bank’s priorities and themes. There should be consistent messaging, branding, imagery and identity. • Implement metrics reports to measure effectiveness of the marketing and communication initiatives. • Responsible for the overall management of the Marketing and Communication budget. Qualifications: • Bachelor’s degree in Marketing, Communications, or a related field. • Proven experience in marketing and communication roles, preferably in the UAE. • Possess outstanding oral and written communications skills including superior writing, grammar, editing and proofreading skills. Fluency in Arabic is an advantage. • Strong analytical and problem-solving abilities with exceptional attention to detail. • Experienced in event management and project management, and able to work independently and in a team. • Knowledge of digital marketing platforms and tools is an added advantage. • Highly proficient with Microsoft Office Suite (Word, PowerPoint, Excel) • Proficiency in design platforms (Canva, Adobe Creative Suite) an added advantage. Show more Show less

Bachelor’s degree in Marketing, Communications, or a related field. Proven experience in marketing and communication roles, preferably in the UAE. Strong oral and written communication skills. Experience in event management and project management. Knowledge of digital marketing platforms and tools. Proficiency in Microsoft Office Suite; proficiency in design platforms (Canva, Adobe Creative Suite) is an added advantage.

Develop and implement local marketing and communication plans that align with the Bank’s overall business objectives. Conduct market and competitor analysis to formulate and adjust strategies. Manage client experience across print/online marketing collaterals and client engagement events. Conceptualize, implement, and execute in-person and virtual client events end-to-end, including thought-leadership content and post-event ROI analysis. Develop and manage strategic partnerships to support opportunities in the Middle East. Collaborate on internal communications strategies for staff events, business updates, and employee recognition programs. Write and edit impactful content for internal communications (bulletins, employee features) across newsletters and intranet. Lead planning and execution of internal events such as webinars and Townhalls. Ensure consistency of messaging, branding, and imagery. Implement metrics and reports to measure effectiveness of marketing and communication initiatives. Oversee the Marketing and Communication budget.