Area Sales Manager

POSITION OBJECTIVE - The position holds responsible for the activities of multiple stores, achieve quantitative measures of performance within stores • Oversee the recruiting, hiring and training needs of the store, and efficient decision making to enhance the overall performance of the store • Orient the new employees to Apparel Store Operations • Achieve company objectives by ensuring the highest levels of customer service are provided by retail staff and ensure they have the skills and support required for maximizing sales • Represent the brand by maximizing and contributing to the sales within the store through exceptional customer service and retail experience Key Responsibilities • Achieve quantitative measures of performance in the following areas: Units per transaction, Average transaction value, sales per month, sales per square feet, sales turnover, shrinkage control, increase in conversion percentage. • Set store sales target to maximize the sales and profitability. • Ensure scheduled staff meetings are conducted on a regular basis. • Maintain and enhance the standards of customer service at all the stores. • Adhere and enforce Company SOP, Policies and procedures; loss prevention audit guidelines in all the assigned stores. Also create measures to ensure compliance by all the employees. • Oversee the implementation and execution of the Visual Merchandising guidelines are followed at all the stores at all times. • Monitor the inventory movement. • Recruit and train the staff on sales techniques, customer service, teamwork, and other etiquettes as per the company and brand requirements. • Evaluate the performance of the employees annually and promote open lines of communication through coaching and motivation. • Interpret and make decision on operations and visual standards based on store and client’s needs. • Communicate business drivers, merchandise and quality issues, and other related informatio

Key Responsibilities: Achieve quantitative measures of performance in areas such as units per transaction, average transaction value, sales per month, sales per square foot, sales turnover, shrinkage control, and conversion rate; set store sales targets to maximize sales and profitability; ensure scheduled staff meetings are conducted regularly; maintain and enhance standards of customer service across all stores; adhere to and enforce company SOPs, policies and procedures, and loss prevention guidelines, creating measures to ensure compliance by all employees; oversee implementation and execution of Visual Merchandising guidelines across all stores; monitor inventory movement; recruit and train staff on sales techniques, customer service, teamwork, and other brand requirements; evaluate employee performance annually and promote open communication through coaching and motivation; interpret and make decisions on operations and visual standards based on store and client needs; communicate business drivers, merchandise and quality issues, and related information.