Marketing Manager

About the role

Requirements

• What You'll Do
• - Own demand generation: plan and run campaigns across LinkedIn, email, and the website that produce qualified leads for the sales team
• - Build sales enablement materials: pitch decks, service one-pagers, case studies, and client-facing collateral
• - Run account-based marketing campaigns targeting priority accounts identified with sales
• - Support bid and proposal teams with company profiles and tailored marketing content
• - Produce B2B content in Arabic and English: case studies, whitepapers, social posts, and executive thought leadership
• - Manage Jodayn's social media presence and grow engagement with target audiences
• - Coordinate participation in industry events, conferences, and sponsorships (LEAP, Black Hat MEA, and similar)
• - Develop the annual marketing plan and manage the marketing budget
• - Manage relationships with external agencies, designers, and vendors
• - Report on marketing-sourced pipeline and conversion metrics to commercial leadership
• Requirements
• - Bachelor's degree in Marketing, Business, Communications, or a related field
• - 4–7 years of marketing experience, with at least 2 years in B2B technology or professional services
• - Proven track record of marketing that contributed measurably to sales pipeline
• - Strong writing skills in both Arabic and English
• - Comfortable working closely with sales teams and using CRM data (HubSpot, Salesforce, or similar)
• - Hands-on experience with LinkedIn campaigns, email marketing tools, and website CMS platforms
• - Working knowledge of design tools (Canva, Adobe Creative Suite) and analytics platforms
• - Ability to manage multiple projects and deliver against deadlines independently
• - Saudi nationals preferred
• Nice to Have
• - Experience marketing to government or enterprise clients in KSA
• - Background in event management
• - Experience mentoring junior marketing staff

Responsibilities

• Own demand generation: plan and run campaigns across LinkedIn, email, and the website that produce qualified leads for the sales team
• Build sales enablement materials: pitch decks, service one-pagers, case studies, and client-facing collateral
• Run account-based marketing campaigns targeting priority accounts identified with sales
• Support bid and proposal teams with company profiles and tailored marketing content
• Produce B2B content in Arabic and English: case studies, whitepapers, social posts, and executive thought leadership
• Manage Jodayn's social media presence and grow engagement with target audiences
• Coordinate participation in industry events, conferences, and sponsorships (LEAP, Black Hat MEA, and similar)
• Develop the annual marketing plan and manage the marketing budget
• Manage relationships with external agencies, designers, and vendors
• Report on marketing-sourced pipeline and conversion metrics to commercial leadership

Skills

• LinkedIn campaigns
• email marketing tools
• website CMS platforms
• Canva
• Adobe Creative Suite
• HubSpot
• Salesforce
• CRM data analysis
• content creation (B2B)
• account-based marketing (ABM)
• social media management
• marketing analytics
• event coordination/management
• proposal support