Senior Creative Manager

INSPIRE | EXHILARATE | DELIGHT For over seven decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. In its pursuit to excel as a hybrid luxury retailer, the Group has curated a portfolio of over 10 owned brands and strengthened its distribution and marketing expertise for over 400 international names across luxury fashion, beauty, jewellery, watches, eyewear, and art de vivre categories. Every step at Chalhoub Group is taken to build a future where luxury dreams become reality — bridging cultures and crafting memorable experiences for our consumers. Be it by constantly reinventing itself, committing to innovation, or embracing new technologies, the Group is shaping the future of luxury retail. It delivers seamless omnichannel experiences across more than 950 stores, online platforms, and mobile apps. Driving this innovation journey is The Greenhouse — the Group’s innovation hub, incubator, and accelerator for startups and emerging businesses, regionally and globally. Chalhoub Group fosters a people-at-heart culture rooted in diversity, equity, and inclusion, and a workplace catalysed by forward thinking and future-proofing. Today, it brings together over 16,000 talented professionals across eight countries in the Middle East, with a presence in LATAM. Sustainability is at the core of the Group’s strategy, guided by a clear commitment to people, partners, and the planet. Chalhoub Group is proud to be a member of the United Nations Global Compact, a signatory of the Women’s Empowerment Principles, and to have pledged to reach Net Zero by 2040. What you'll be doing As a Senior Creative Manager, you will lead the development and execution of a 360° brand and creative strategy, shaping compelling concepts and delivering impactful campaigns across multiple customer touchpoints. You will play a key role in strengthening brand identity, driving creative innovation and ensuring a consistent omnichannel experience. Combining strategic vision with hands-on execution, you will lead a team of creative professionals, bringing bold ideas to life while ensuring creative excellence across all channels. Creative Strategy & Brand Development - Develop and execute an integrated 360° creative strategy aligned with the brand's identity, positioning and business objectives. - Act as a guardian of brand identity, ensuring consistency in creative direction, visual language, storytelling and tone of voice. - Conceptualize and deliver innovative campaigns that strengthen brand equity, customer engagement and conversion. - Translate brand strategy into compelling creative concepts, adapting content and messaging across different markets and channels. - Stay ahead of emerging creative trends, bringing fresh perspectives and innovative ideas to brand communication. Omnichannel Campaigns & Creative Execution - Lead the development and execution of integrated campaigns across digital, e-commerce, CRM, visual merchandising and physical customer touchpoints. - Ensure creative concepts are adapted effectively to each channel while maintaining a consistent brand experience and cohesive storytelling. - Oversee creative assets across design, video, production, packaging, visual merchandising and digital experiences. - Develop production briefs, manage creative shoots and collaborate with external production partners to deliver high-quality outputs. - Partner with marketing, customer experience and commercial teams to align creative initiatives with business priorities. - Review and approve creative outputs, ensuring brand consistency, quality and relevance across all channels. Creative Leadership & Project Management - Lead, coach and develop a team of creative professionals, fostering collaboration, innovation and accountability. - Oversee creative workflows, project timelines, workload allocation and resource planning to ensure timely delivery. - Balance strategic creative development with hands-on execution across multiple projects and campaigns. - Drive creative excellence while establishing an efficient, collaborative and solutions-oriented working environment. What you’ll need to succeed Proven experience in developing and executing brand and creative strategies, including integrated 360° campaigns. - A minimum of 4 years of managerial experience, with demonstrated ability to lead, motivate and develop creative teams. - Strong omnichannel experience, with an understanding of how creative concepts translate across physical and digital customer touchpoints. - Experience across multiple creative disciplines, including design, video, production, packaging, visual merchandising and UX. - Strong conceptual thinking, storytelling and brand-building capabilities, with the ability to translate ideas into impactful creative outputs. - Experience managing creative production, external agencies and multiple projects simultaneously. - Excellent project management and organizational ski