Consultant, Digital

ABOUT IP EXCELLERA: IP Excellera is a market leading, integrated strategic advisory firm with service offerings across Communications, Investor Relations, Corporate Reporting and Sustainability, with offices in Abu Dhabi, Riyadh and Dubai, IP Excellera serves some of the region’s most high-profile companies. IP Excellera’s team of 60 talented consultants are drawn from the world’s leading financial, government and academic institutions offering clients best in class advice so they can navigate risk, reputation and change. The company represents clients in the public and private sectors and has a portfolio of more than 100 corporate clients with a combined market value of over $3 trillion. In 2025, IP Excellera joined Excellera Advisory Group, one of the leading corporate affairs advisory groups in EMEA. We are looking for a talented Associate interested in developing a career in communications advisory. The ideal candidate should have strong writing, research, and organisational skills, with an interest in communications, financial markets, media, and corporate reputation. This role is suited to candidates looking to build foundational consulting experience within a fast-paced advisory environment. KEY RESPONSIBILITIES Client management and strategy • Develop, implement, and oversee end-to-end social media strategies tailored to each client’s objectives. • Provide strategic counsel to clients on digital trends, campaigns, and performance improvements. • ·Support day-to-day account management across multiple clients, ensuring tasks are delivered accurately and on time • Attend client meetings where applicable, support follow-up actions and reporting • Stay informed on market developments, and industry trends relevant to clients and sectors • Daily, weekly and monthly client reporting • Conducts research and monitors industry news relevant to clients, demonstrates strong ability to monitor wider intelligence around clients and industry/sector news and feed into team Content and campaign oversight • Support the development of social media content • Manage content calendars and oversee day-to-day posting across platforms (Instagram, X, LinkedIn, TikTok, Facebook, Snapchat and others) • Collaborate with creative partners (designers, videographers, copywriters) to produce engaging content Analytics and optimization • Monitor performance metrics and generate regular reports with insights and recommendations • Optimize content and campaigns for reach, engagement, and conversion • Track social trends, algorithms and emerging platforms to keep client accounts ahead of the curve • Able to monitor social channels using non-specialist monitoring tools • Understands key social media campaign metrics and is able to draft activity reports with accurate integrated digital metrics, with minimal guidance New business development • Contributes to new business proposals and pitch presentations by providing support to colleagues, including media and client sector research • Assist in preparing presentations, credentials, and the overall proposal CANDIDATE REQUIREMENTS • Strong knowledge of social media platforms, paid advertising, and analytics tools (Meta Business Suite, TikTok Ads Manager, LinkedIn Campaign Manager, Google Analytics, etc.). • 5+ years of experience in social media, public relations, strategic communications or a related field • Should be able to read, speak and write in Arabic and English • Bachelor’s degree or higher • Strong presentation and client-facing skills, with the ability to explain insights and strategy clearly. • Ability to manage multiple accounts simultaneously and deliver under tight deadlines. • Solid understanding of content formats (short-form video, reels, stories, carousels, long-form posts). • Strong research, writing, and analytical skills • Ability to collaborate effectively with team members • Attention to detail and willingness to learn in a fast-paced consulting environment Show more Show less

5+ years of experience in social media, public relations, strategic communications or a related field. Should be able to read, speak and write in Arabic and English. Bachelor’s degree or higher. Strong presentation and client-facing skills, with the ability to explain insights and strategy clearly. Ability to manage multiple accounts simultaneously and deliver under tight deadlines. Solid understanding of content formats (short-form video, reels, stories, carousels, long-form posts). Strong research, writing, and analytical skills. Ability to collaborate effectively with team members. Attention to detail and willingness to learn in a fast-paced consulting environment.

Develop, implement, and oversee end-to-end social media strategies tailored to each client’s objectives. Provide strategic counsel to clients on digital trends, campaigns, and performance improvements. Support day-to-day account management across multiple clients, ensuring tasks are delivered accurately and on time. Attend client meetings where applicable, support follow-up actions and reporting. Stay informed on market developments, and industry trends relevant to clients and sectors. Daily, weekly and monthly client reporting. Conducts research and monitors industry news relevant to clients, demonstrates strong ability to monitor wider intelligence around clients and industry/sector news and feed into team. Support the development of social media content. Manage content calendars and oversee day-to-day posting across platforms (Instagram, X, LinkedIn, TikTok, Facebook, Snapchat and others). Collaborate with creative partners (designers, videographers, copywriters) to produce engaging content. Monitor performance metrics and generate regular reports with insights and recommendations. Optimize content and campaigns for reach, engagement, and conversion. Track social trends, algorithms and emerging platforms to keep client accounts ahead of the curve. Able to monitor social channels using non-specialist monitoring tools. Understands key social media campaign metrics and is able to draft activity reports with accurate integrated digital metrics, with minimal guidance. Contributes to new business proposals and pitch presentations by providing support to colleagues, including media and client sector research. Assist in preparing presentations, credentials, and the overall proposal.