Brand and Marketing Manager

Company Description Masan is a privately held real estate development firm headquartered in Riyadh, with operations and assets across the Kingdom of Saudi Arabia. The company focuses on creating distinctive living spaces that set new standards for design, craftsmanship, and modern lifestyles. Masan places strong emphasis on quality and sustainability, integrating these principles into every project. The culture encourages ideas, passion, and collaboration, with a commitment to professional growth and long-term success. Masan seeks individuals who are driven, creative, and ready to contribute to its evolving vision. Role Description The Brand and Marketing Manager is a full-time, on-site role based in Riyadh, Saudi Arabia. This role is responsible for developing and executing brand and marketing strategies that strengthen Masan’s market presence and support its real estate projects. Daily activities include planning and implementing marketing campaigns, overseeing brand positioning and messaging, coordinating with internal teams and external agencies, and managing digital and traditional marketing channels. The manager will analyze market trends and customer insights, monitor campaign performance, and prepare reports to guide strategic decisions. The role also involves ensuring brand consistency across all touchpoints, supporting sales initiatives with marketing materials, and contributing to events and promotional activities that enhance Masan’s reputation. Qualifications • Demonstrated experience in brand management, marketing strategy, and campaign execution within real estate or related industries. • Strong skills in digital and social media marketing, including content planning, performance tracking, and use of analytics tools. • Ability to conduct market research, analyze customer behavior, and translate insights into actionable marketing plans. • Proficiency in developing marketing materials and coordinating with creative teams or agencies for design and production. • Excellent written and verbal communication skills in English; Arabic proficiency is an advantage. • Strong project management and organizational skills, with the ability to manage multiple initiatives and deadlines. • Collaborative mindset and ability to work effectively with cross-functional teams, including sales, design, and operations. • Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced qualifications are a plus. • Experience working in the Saudi Arabian market or GCC region is preferred. • Commitment to high ethical standards, inclusivity, and a positive workplace culture. Show more Show less

Develop and execute brand and marketing strategies to strengthen Masan’s market presence and support real estate projects. Plan and implement marketing campaigns, oversee brand positioning and messaging, coordinate with internal teams and external agencies, and manage digital and traditional marketing channels. Analyze market trends and customer insights, monitor campaign performance, and prepare reports to guide strategic decisions. Ensure brand consistency across all touchpoints, support sales initiatives with marketing materials, and contribute to events and promotional activities that enhance Masan’s reputation.