Marketing / E-Commerce & Distribution

Company Description "Why work for Accor? We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities. By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit https://careers.accor.com/ Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS Job Description Responsible for supporting and executing the hotel’s marketing, e-commerce, and distribution strategies to maximize online visibility, revenue, occupancy, and brand awareness. The role manages digital channels, online travel agencies (OTAs), distribution platforms, promotional campaigns, and digital content while ensuring consistency with the hotel’s brand standards and commercial objectives. Key Responsibilities • Develop and implement marketing and e-commerce strategies aligned with the hotel’s business objectives and brand positioning. • Manage the hotel’s online presence across the official website, OTAs, booking platforms, and other digital channels. • Monitor and optimize room availability, rates, promotions, packages, and inventory across all distribution channels. • Maintain accurate and engaging hotel content, including room descriptions, images, amenities, facilities, and promotional offers. • Manage relationships and day-to-day communication with OTAs, distribution partners, and relevant digital platforms. • Coordinate digital marketing campaigns across social media, search engines, email marketing, and other online channels. • Monitor online performance, conversion rates, website traffic, booking trends, and revenue contribution by channel. • Analyze market trends, competitor activities, customer behavior, and digital performance to identify business opportunities. • Support revenue management initiatives by ensuring rate parity, availability, and optimal distribution across channels. • Coordinate with Sales, Revenue Management, Reservations, Front Office, and Operations to ensure alignment of commercial strategies. • Prepare regular reports and performance analysis covering e-commerce, digital marketing, distribution, and online sales. • Monitor guest reviews and online reputation across major travel and booking platforms and coordinate appropriate responses when required. • Ensure all digital content and campaigns comply with brand standards and hotel communication guidelines. • Assist in developing promotional offers and packages to drive direct bookings and increase revenue. • Continuously identify opportunities to improve the customer journey, website performance, and online booking experience. • Perform any other duties and responsibilities assigned by management. Qualifications • Bachelor’s degree in Marketing, Business Administration, Hospitality Management, E-Commerce, or a related field. • Minimum 2–4 years of relevant experience in hotel marketing, e-commerce, distribution, digital marketing, or a similar hospitality role. • Previous experience working with OTAs, hotel booking systems, and distribution channels. • Good understanding of hotel revenue management, online distribution, and digital marketing principles. • Strong analytical and problem-solving skills with attention to detail. • Excellent communication and interpersonal skills. • Proficiency in Microsoft Office, particularly Excel and PowerPoint. • Familiarity with hotel PMS, CRS, channel manager, and online distribution systems is an advantage. • Strong written and verbal English communication skills. • Ability to work effectively in a fast-paced hospitality environment and manage multiple priorities. Additional Information experience is an asset Fluency in English, additional languages are a plus Show more Show less

Bachelor’s degree in Marketing, Business Administration, Hospitality Management, E-Commerce, or a related field. Minimum 2–4 years of relevant experience in hotel marketing, e-commerce, distribution, digital marketing, or a similar hospitality role. Previous experience working with OTAs, hotel booking systems, and distribution channels. Good understanding of hotel revenue management, online distribution, and digital marketing principles. Strong analytical and problem-solving skills with attention to detail. Excellent communication and interpersonal skills. Proficiency in Microsoft Office, particularly Excel and PowerPoint. Familiarity with hotel PMS, CRS, channel manager, and online distribution systems is an advantage. Strong written and verbal English communication skills. Ability to work effectively in a fast-paced hospitality environment and manage multiple priorities.

Develop and implement marketing and e-commerce strategies aligned with the hotel’s business objectives and brand positioning. Manage the hotel’s online presence across the official website, OTAs, booking platforms, and other digital channels. Monitor and optimize room availability, rates, promotions, packages, and inventory across all distribution channels. Maintain accurate and engaging hotel content, including room descriptions, images, amenities, facilities, and promotional offers. Manage relationships and day-to-day communication with OTAs, distribution partners, and relevant digital platforms. Coordinate digital marketing campaigns across social media, search engines, email marketing, and other online channels. Monitor online performance, conversion rates, website traffic, booking trends, and revenue contribution by channel. Analyze market trends, competitor activities, customer behavior, and digital performance to identify business opportunities. Support revenue management initiatives by ensuring rate parity, availability, and optimal distribution across channels. Coordinate with Sales, Revenue Management, Reservations, Front Office, and Operations to ensure alignment of commercial strategies. Prepare regular reports and performance analysis covering e-commerce, digital marketing, distribution, and online sales. Monitor guest reviews and online reputation across major travel and booking platforms and coordinate appropriate responses when required. Ensure all digital content and campaigns comply with brand standards and hotel communication guidelines. Assist in developing promotional offers and packages to drive direct bookings and increase revenue. Continuously identify opportunities to improve the customer journey, website performance, and online booking experience. Perform any other duties and responsibilities assigned by management.