Brand Manager - Rare Disease

Brand Manager, Rare Disease Location: Riyadh, Saudi Arabia (Hybrid) At Ipsen, we are committed to improving patients' lives through innovation and collaboration. We are seeking a strategic and entrepreneurial Brand Manager, Rare Disease to lead the development and execution of marketing strategies that drive brand growth and enhance patient impact across the Kingdom of Saudi Arabia. What You'll Do • Develop and execute annual brand and operational plans, including forecasting, budgeting, and competitive analysis. • Lead the creation of impactful omnichannel campaigns, promotional materials, and digital engagement initiatives for healthcare professionals and key opinion leaders. • Translate market insights and performance data into actionable strategies that accelerate brand growth. • Drive scientific engagement activities, including training programs, masterclasses, and educational events. • Partner cross-functionally with Sales, Medical, Regulatory, and Finance teams to ensure aligned and effective execution. • Manage marketing investments to maximize return while ensuring compliance with local regulations and company standards. What You'll Bring • Proven pharmaceutical marketing experience with a track record of delivering business results. • Strong expertise in strategic planning, brand management, and multichannel campaign execution. • Solid analytical and financial acumen, including forecasting and budget management. • Scientific or medical degree required; postgraduate marketing qualification is an advantage. • Experience within multinational healthcare organizations and product launches is preferred. • Fluency in Arabic and English. Why Ipsen Join a purpose-driven organization where innovation, patient focus, and collaboration shape everything we do. You'll have the opportunity to influence strategy, lead meaningful initiatives, and make a lasting impact in the rare disease community across Saudi Arabia. Ready to make a difference? Apply today and help redefine possibilities for patients living with rare diseases. Show more Show less

Proven pharmaceutical marketing experience with a track record of delivering business results. Strong expertise in strategic planning, brand management, and multichannel campaign execution. Solid analytical and financial acumen, including forecasting and budget management. Scientific or medical degree required; postgraduate marketing qualification is an advantage. Fluency in Arabic and English. Experience within multinational healthcare organizations and product launches is preferred.

Develop and execute annual brand and operational plans, including forecasting, budgeting, and competitive analysis. Lead the creation of impactful omnichannel campaigns, promotional materials, and digital engagement initiatives for healthcare professionals and key opinion leaders. Translate market insights and performance data into actionable strategies that accelerate brand growth. Drive scientific engagement activities, including training programs, masterclasses, and educational events. Partner cross-functionally with Sales, Medical, Regulatory, and Finance teams to ensure aligned and effective execution. Manage marketing investments to maximize return while ensuring compliance with local regulations and company standards.