Marketing Manager

Sunset Hospitality Group (SHG) is a leading multinational lifestyle hospitality group, with a wide portfolio encompassing Hotels & Resorts, Restaurants, Beach Clubs, Nightclubs, Fitness Centers, and more. SHG operates 113 properties in 26 countries with a commitment to deliver authentic and diverse hospitality experiences that bring people together, all around the world. We are looking for a dynamic and commercially driven Marketing Manager to lead the marketing strategy and execution for two of our distinctive luxury dining destinations in Dubai — MOTT 32 and L’AMO Bistro del Mare. MOTT 32 is an internationally recognized luxury Chinese dining concept at Address Beach Resort, combining award-winning cuisine, cocktails and striking design, while L’AMO Bistro del Mare offers an upscale Italian seafood dining experience overlooking Dubai Harbour. This is a hands-on, venue-focused role for a marketer who understands Dubai’s competitive luxury dining landscape and knows how to translate brand strategy into campaigns, partnerships, events and experiences that drive both brand visibility and commercial performance. Key Responsibilities: • Develop and execute the annual marketing strategy and calendar for both brands, aligned with their individual positioning and commercial objectives. • Lead 360° marketing campaigns across digital, social media, PR, partnerships, CRM, influencer marketing and on-ground activations. • Develop creative campaigns around new menus, seasonal occasions, brunches, events and other key revenue-driving initiatives. • Build strategic partnerships and collaborations with relevant luxury, fashion, lifestyle and premium brands. • Work closely with PR, Social media, Creative and Digital teams to ensure consistent and elevated brand communication. • Manage influencer, media and content opportunities in collaboration with the PR team. • Drive initiatives to increase footfall, reservations, guest engagement and repeat business. • Monitor campaign performance, customer insights and competitor activity and use data to optimize marketing initiatives. • Manage marketing budgets and ensure effective allocation and measurable ROI. • Work closely with Restaurant Operations, Chefs and other stakeholders to identify commercial opportunities and create compelling guest experiences. • Maintain the distinct identity and positioning of each brand while ensuring marketing activities remain relevant to the Dubai market. Ideal Candidate: • Minimum 4–5 years of marketing experience, with 1-2 years experience as a Marketing Manager within luxury/lifestyle dining, premium F&B. • Strong understanding of the Dubai luxury dining and lifestyle market. • Proven experience developing and executing 360° marketing campaigns, events, activations and brand partnerships. • Strong commercial mindset with experience driving footfall, reservations and revenue through marketing initiatives. • Well-connected within Dubai’s hospitality, lifestyle, media, influencer and luxury brand ecosystem. • Strong digital and social media understanding with the ability to evaluate campaign performance and ROI. • Creative, culturally aware and able to identify trends and opportunities relevant to luxury dining audiences. • Hands-on and execution-focused, with the ability to manage multiple brands and priorities simultaneously. • Excellent interpersonal and English communication skills; proficiency in additional European languages is highly preferred. Show more Show less

Minimum 4–5 years of marketing experience, with 1-2 years experience as a Marketing Manager within luxury/lifestyle dining, premium F&B. Strong understanding of the Dubai luxury dining and lifestyle market. Proven experience developing and executing 360° marketing campaigns, events, activations and brand partnerships. Strong commercial mindset with experience driving footfall, reservations and revenue through marketing initiatives. Well-connected within Dubai’s hospitality, lifestyle, media, influencer and luxury brand ecosystem. Strong digital and social media understanding with the ability to evaluate campaign performance and ROI. Creative, culturally aware and able to identify trends and opportunities relevant to luxury dining audiences. Hands-on and execution-focused, with the ability to manage multiple brands and priorities simultaneously. Excellent interpersonal and English communication skills; proficiency in additional European languages is highly preferred.

Develop and execute the annual marketing strategy and calendar for both brands, aligned with their individual positioning and commercial objectives. Lead 360° marketing campaigns across digital, social media, PR, partnerships, CRM, influencer marketing and on-ground activations. Develop creative campaigns around new menus, seasonal occasions, brunches, events and other key revenue-driving initiatives. Build strategic partnerships and collaborations with relevant luxury, fashion, lifestyle and premium brands. Work closely with PR, Social media, Creative and Digital teams to ensure consistent and elevated brand communication. Manage influencer, media and content opportunities in collaboration with the PR team. Drive initiatives to increase footfall, reservations, guest engagement and repeat business. Monitor campaign performance, customer insights and competitor activity and use data to optimize marketing initiatives. Manage marketing budgets and ensure effective allocation and measurable ROI. Work closely with Restaurant Operations, Chefs and other stakeholders to identify commercial opportunities and create compelling guest experiences. Maintain the distinct identity and positioning of each brand while ensuring marketing activities remain relevant to the Dubai market.