Product Marketing Manager

Who We Are NEXT Ventures is where ambition takes shape and movement becomes momentum. As a global platform revolutionising access to performance-based capital, we empower the world’s most driven individuals to rise. Through our flagship brand, FundedNext, we empower dreamers to become doers, and potential to turn into performance. With 500+ driven minds across five countries, we power a global rhythm—220,000+ daily users from 170+ nations, each chasing greatness in their own way. Your Role in Our Mission As a Product Marketing Manager, you will be the strategic bridge between Product, Marketing, Business Development, and Technology. You will shape how our products are positioned, launched, and adopted in highly competitive global trading markets, ensuring that every feature, campaign, and go-to-market initiative translates into customer value, market differentiation, and business growth. How You’ll Make An Impact Product Positioning & Messaging • Define differentiated positioning and messaging frameworks for FundedNext products across multiple customer segments • Develop compelling value propositions for retail traders, partners, affiliates, and other target audiences • Maintain deep understanding of trading products, brokerage workflows, market dynamics, and customer needs • Identify opportunities to strengthen market penetration across new geographies and customer segments Go-to-Market Strategy & Product Launches • Own end-to-end go-to-market strategies for product launches, feature releases, and market expansion initiatives • Build launch plans covering pre-launch, launch, and post-launch activities with clear timelines, ownership, and success metrics • Coordinate cross-functional launch execution across Product, Marketing, Technology, Sales, and Support teams • Monitor launch performance and continuously optimize positioning, channels, and campaign strategies Market Intelligence & Customer Insights • Analyze competitor products, pricing strategies, campaigns, and market positioning • Gather customer insights through user feedback, surveys, support data, behavioral analytics, and stakeholder interviews • Monitor trends across trading, brokerage, fintech, regulations, and emerging technologies • Translate market intelligence into actionable recommendations for product strategy and marketing initiatives Sales Enablement & Commercial Support • Develop sales enablement assets including battle cards, pitch decks, case studies, FAQs, and objection-handling guides • Train internal teams on product positioning, feature benefits, and competitive differentiation • Support key business development initiatives with tailored market insights and customer-facing materials • Measure and improve the effectiveness of enablement initiatives through feedback and performance metrics Cross-Functional Leadership • Partner closely with Product teams to align messaging with roadmap priorities and customer value • Collaborate with Marketing teams to drive effective campaign execution across digital, content, paid media, social, and PR channels • Work alongside Technology teams to ensure launch readiness, tracking implementation, and product understanding • Create alignment across stakeholders to ensure successful product adoption and market impact What You Bring • 5+ years of experience in Product Marketing, Go-to-Market Strategy, Product Management, or a related function within fintech, trading, brokerage, SaaS, or technology-driven industries • Proven track record of developing product positioning, messaging frameworks, and successful go-to-market strategies • Strong understanding of customer research, market intelligence, competitive analysis, and segmentation • Experience launching products, features, or market expansion initiatives with measurable business impact • Ability to create sales enablement materials and collaborate effectively with commercial teams • Strong analytical skills with the ability to turn market insights and performance data into actionable strategies • Excellent communication, stakeholder management, and cross-functional collaboration skills • Experience within trading, brokerage, fintech, capital markets, or financial services is highly preferred Your X-Factor • Deep curiosity about customer behavior, market trends, and competitive positioning • Ability to simplify complex financial products into compelling customer-facing narratives • Strong commercial mindset with a focus on adoption, growth, and revenue impact • Proven ability to influence stakeholders and drive alignment across multiple functions Your Journey after Applying • 30 minute HR interview with the Talent Acquisition team member • 45 minute Problem Solving Interview • 60-minute Bar Raiser Interview Why Join NEXT At NEXT Ventures, we believe the right talent fuels breakthrough innovation. If you're driven to connect great minds with big ideas and want to shape the future of fintech, we’d love to meet you. Join our team of bold thinkers where technology meets transformation. Apply now and be part of our journey — the future is calling, and it starts with you. Show more Show less