Product Director (Pay & Card)

Who We Are At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more. About the Opportunity We are seeking battle-tested Principal Product Manager to join our dynamic team. We are pushing the boundaries on enabling new payment flows to enable access to faster, cheaper and more inter-connected access to global trade flows. For consumers, and institutions. You will be responsible for driving product growth and execution of our pay, card and crypto-related products. You will work closely with cross-functional teams, including engineering, design, marketing, and business development, to define product strategy, prioritize features, and deliver exceptional user experiences. The ideal candidate should have a deep understanding of the crypto landscape, possess strong data analytical and communication skills, and be passionate about driving innovation in the crypto industry. What You'll Be Doing: - Product Coverage: Excellent opportunity to touch the whole spectrum of retail exchange, payments and consumer payments products. You will solve the most pertinent in the world, driven by the concept of self-custody, with the objective to make payments cheaper, faster and more connected for users all around the world - Innovation and Experimentation: - Foster a culture of experimentation by developing hypotheses, running A/B tests, and scaling successful growth initiatives. - Stay abreast of industry trends, emerging technologies, and competitive landscape to ensure OKX remains at the forefront of product innovation. - Product Roadmap: Define and prioritize the product roadmap, ensuring that it aligns with the company's vision and market demands. Collaborate with cross-functional teams to gather requirements, assess feasibility, and define clear product specifications. - Product Development: Work closely with engineering, design, and other relevant teams to drive the development process from ideation to launch. Collaborate with developers to ensure timely and high-quality delivery of features, and address any technical challenges that arise. - Growth Strategy & Execution: - Develop and execute comprehensive growth strategies that harness the power of product features to drive natural user acquisition and retention. - Spearhead initiatives to create viral growth loops within the product ecosystem. - User Conversion, Retention, and Reactivation: - Design, implement, and optimize product-led experiments to boost user conversion rates, increase retention, and reactivate dormant users. - Analyze user behavior data to continuously refine growth strategies and improve the overall user journey. - Cross-functional Leadership: - Collaborate closely with product management, engineering, marketing, and customer success teams to identify growth opportunities. - Lead and mentor a high-performing team dedicated to growth initiatives. - Data-driven Decision Making: - Utilize advanced data analytics to track performance metrics, measure the effectiveness of growth initiatives, and inform strategic decisions. - Implement agile methodologies to ensure rapid iteration and continuous improvement of growth experiments. - Market Expansion: - Drive end-to-end growth especially in the European and American markets, leveraging your direct experience in launching and scaling products. - Develop tailored go-to-market strategies to penetrate new markets and establish strong product-market fit. - Product Launch: Plan and execute successful product launches, including defining go-to-market strategies, coordinating with marketing and sales teams, and ensuring smooth product adoption. - Stakeholder Management: Collaborate with internal stakeholders, including local market executives, engineering teams, and business development teams, to ensure alignment and support for product initiatives. Effectively communicate product updates, progress, and impact to stakeholders at all levels. What We Look For In You: - Proven Experience: 10+ years of experience of relevant experience, preferably in a payments network, stablecoin payments or posses relevant

Proven experience: 10+ years of relevant experience, preferably in a payments network, stablecoin payments or possess relevant experience. Deep understanding of the crypto landscape, strong data analytics and communication skills.

Product Coverage: oversee retail exchange, payments and consumer payments products; Innovation and Experimentation: develop hypotheses, run A/B tests, scale growth initiatives; stay updated on industry trends; Product Roadmap: define and prioritize roadmap with cross-functional input; Product Development: work with engineering and design to ideate, deliver features and handle technical challenges; Growth Strategy & Execution: develop and execute growth strategies to drive user acquisition and retention; spearhead viral growth loops; User Conversion, Retention, and Reactivation: design and optimize product-led experiments to boost conversion, retention, and reactivation; Analyze user behavior data to refine strategies; Cross-functional Leadership: collaborate with product management, engineering, marketing, customer success; Lead and mentor the growth team; Data-driven Decision Making: use advanced analytics to measure impact and guide decisions; Agile methodologies; Market Expansion: drive growth in European and American markets with GTM strategies; Product Launch: plan and execute launches with marketing and sales; Stakeholder Management: communicate progress and impact to stakeholders at all levels.