Manager, Field Marketing

Come join the organization that is redefining security for the AI era. As one of the fastest-growing startups ever, we enable teams to secure cloud and AI applications by connecting code, cloud, and runtime into a single shared context. Trusted by security teams all over the world, we have a proven track record of success and a culture that values world-class talent. Not to mention, we're now powered by Google, meaning we offer our customers an AI-powered platform that harnesses Google’s Threat Intelligence and Security Operations to better detect, prevent, and respond to threats across all environments, allowing for further innovation. Our Wizards from all over the globe work together to protect the infrastructure of our customers, including over 65% of the Fortune 100, who trust us to scan and secure over 230 billion files daily. We’re honored to be a leading player in a massive and growing market, and we continue to look for exceptional Wizards who are eager to make a significant impact on our team. At Wiz, you’ll have the freedom to think creatively, dream big, and use your full range of skills to contribute to our momentous growth. Come join our team and help us create secure cloud environments that allow even the best companies to move faster, all while having some fun! Sr. Field Marketing Manager Location: Japan Minimum qualifications: - 8+ years of field marketing experience. - Excellent written and verbal communication skills as someone who enjoys collaborating across functions. - Proven ability to plan, execute, and measure the success of both physical and virtual events. - Experience with demand generation, lead nurturing, and account-based marketing (ABM) strategies. - Proficient with CRM tools (e.g., Salesforce) and marketing automation platforms (e.g., Marketo, CMS), and the ability to track and analyze campaign performance data. Preferred qualifications: - Experience in B2B tech or cybersecurity. - Passion for working and thriving within a fast-paced, high-growth environment, where you are not afraid to roll up your sleeves and get things done. - Possessing an "inbox zero" mentality and readiness to tackle any task, whether it is executing complex campaigns or handling last-minute logistics. About the job Wiz is looking for a Sr. Field Marketing Manager in Japan to own execution and optimization of demand generation and brand awareness within Japan. You’ll collaborate closely with global Marketing teams alongside Partner, Sales and Product teams to ensure our marketing efforts resonate with key target audiences, generate qualified leads, and accelerate our go-to-market initiatives. Responsibilities: - Field execution: Aligned to regional strategy, you’ll deliver integrated field marketing plans tailored to specific regional markets and target verticals. This includes aligning sales motions, partnerships, and campaigns that will drive brand visibility and demand generation. - Event Management: Lead and execute field marketing activities, including trade shows, conferences, and user groups. Work with external vendors and internal teams to ensure flawless execution of in-person and virtual events. - Sales Enablement: Collaborate with the sales team to create marketing assets and campaigns that support sales efforts in the field. Provide them with the tools, content, and resources needed to engage prospects and close deals. - Lead Generation: Align tightly with functional teams across campaigns, digital, ABM and customer marketing to strengthen qualified leads and pipeline opportunities for the sales team. - Regional Market Insights: Analyze and report on market trends, customer insights, and competitive landscape to inform marketing strategies and improve campaign performance. - Operations & Logistics: Own swag stock, warehousing, and support vendors for the APAC region. - Brand Enablement: Serve as a brand ambassador for Wiz, building and nurturing relationships with key industry influencers, partners, and customers while ensuring our field team are enabled with the right collateral to boost the Wiz brand and message in market. Applicants must have the legal right to work in the country where the position is based, without the need for visa sponsorship. This role does not offer visa sponsorship. Wiz is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. By submitting your application, you acknowledge that Wiz will process your personal data in accordance with Wiz's Privacy Policy.

8+ years of field marketing experience. Proven ability to plan, execute, and measure the success of both physical and virtual events. Experience with demand generation, lead nurturing, and account-based marketing (ABM) strategies. Proficient with CRM tools (e.g., Salesforce) and marketing automation platforms (e.g., Marketo, CMS), and the ability to track and analyze campaign performance data.

Field execution: Deliver integrated field marketing plans tailored to regional markets and target verticals, aligning sales motions, partnerships, and campaigns to drive brand visibility and demand generation. Event Management: Lead and execute field marketing activities, including trade shows, conferences, and user groups, coordinating with external vendors and internal teams for in-person and virtual events. Sales Enablement: Collaborate with the sales team to create marketing assets and campaigns that support field efforts, providing tools and resources to engage prospects and close deals. Lead Generation: Align campaigns across digital, ABM, and customer marketing to strengthen qualified leads and pipeline opportunities. Regional Market Insights: Analyze market trends and competitor landscape to inform strategies and improve campaign performance. Operations & Logistics: Manage swag stock and warehousing, and support APAC vendors. Brand Enablement: Act as a brand ambassador, building relationships with industry influencers, partners, and customers, ensuring the field team is equipped with collateral.