# B2C Sales — Madar Logistics Platform

Canonical: https://jobxdubai.com/jobs/li-4470434675-b2c-sales
Location: Riyadh, Saudi Arabia
Type: full_time · Level: mid
Monthly salary: AED 21,560 to 27,440 per month (employer-stated) (UAE salaries are tax-free)
Posted: 2026-09-22
Apply: https://www.linkedin.com/jobs/view/b2c-sales-at-madar-logistics-platform-4470434675?_l=en

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## Description

About The Role

Madar is seeking an experienced and results-driven B2C Sales to lead the growth of

Madar's consumer-focused last-mile delivery business across Saudi Arabia.

The ideal candidate will have 5-7+ years of solid B2C sales experience, preferably within

last-mile delivery, courier, e-commerce, quick commerce, on-demand delivery, or

technology-enabled consumer services.

The candidate should have a strong understanding of the Saudi B2C market, proven

experience acquiring and growing a high volume of consumer customers, an established

network within relevant industries, and a strong track record in customer acquisition,

demand generation, sales strategy, and revenue growth.

Key Responsibilities

B2C Sales Strategy

• Develop and execute the B2C sales strategy for Madar's last-mile delivery services

• Define target customer segments based on customer needs, demographics,

locations, purchasing behavior, and delivery requirements.

• Identify high-potential B2C segments and develop strategies to increase customer

acquisition and revenue.

• Develop and execute plans to expand Madar's B2C customer base across key Saudi

cities and markets.

• Set sales targets and develop action plans to achieve revenue and customer

acquisition objectives.

Customer Acquisition

• Lead the acquisition of new B2C customers through direct sales, partnerships,

referrals, digital channels, and other relevant acquisition channels.

• Build and manage a strong pipeline of prospective customers

• Develop strategies to increase customer conversion from leads and prospects into

active customers.

• Identify opportunities to increase customer frequency, retention, and lifetime value

• Develop initiatives to reactivate inactive customers and reduce customer churn

E-commerce & Last-Mile Business Development

• Build relationships with e-commerce merchants, online sellers, retailers, social

commerce businesses, SMEs, and other businesses that require last-mile

delivery solutions.

• Identify potential customer segments that generate recurring delivery demand

• Develop partnerships and commercial opportunities that can generate consistent

B2C delivery volumes.

• Understand customer delivery requirements and recommend appropriate Madar

solutions.

• Monitor market trends across e-commerce and last-mile delivery to identify new

business opportunities.

Demand Generation

• Develop initiatives to generate consistent delivery demand and customer

volume.

• Identify new customer acquisition channels and optimize existing channels

• Work closely with Marketing and other teams to develop campaigns and initiatives

that drive customer acquisition and usage.

• Monitor acquisition performance, conversion rates, customer activity, and revenue

contribution.

• Continuously test and improve customer acquisition strategies

Client & Partner Network

• Leverage an established network within the Saudi e-commerce, retail, delivery,

and last-mile ecosystem.

• Build and maintain relationships with key potential customers, merchants, retailers,

and strategic partners.

• Identify high-value accounts and opportunities that can generate recurring delivery

volumes.

• Lead commercial discussions, negotiations, and partnership agreements

Market & Performance Management

• Monitor B2C market trends, competitor activities, customer behavior, and pricing

• Track key KPIs including:

• New Customer Acquisition

• Active Customers

• Customer Conversion Rate

• Delivery Volume

• Revenue

• Customer Retention

• Customer Acquisition Cost

• Customer Lifetime Value

• Churn Rate

• Provide regular performance reports, forecasts, and recommendations to senior

management.

Team Leadership

• Lead and develop the B2C sales team

• Set individual and team targets and monitor performance

• Coach team members on prospecting, customer acquisition, negotiation, and

closing.

• Establish a results-driven culture focused on customer growth and revenue

Requirements

• Bachelor's degree in Business Administration, Marketing, Sales, or a related field

• *5 to 7years of sales or business development experience in Saudi Arabia's last-mile delivery

market.

• Proven track record of achieving sales targets and acquiring new customers

• Strong understanding of the Saudi market and B2C customer behavior

• Established network of potential customers is highly preferred

• Experience in *e-commerce, logistics, delivery, or technology companies* is preferred

• Strong communication, negotiation, and presentation skills

• Strong customer relationship management skills

• Self-motivated, results-oriented, and commercially driven

• Good knowledge of CRM systems and sales pipeline management

• Excellent command of Arabic and English

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## Requirements

Bachelor's degree in Business Administration, Marketing, Sales, or a related field
5 to 7 years of sales or business development experience in Saudi Arabia's last-mile delivery market
Proven track record of achieving sales targets and acquiring new customers
Strong understanding of the Saudi market and B2C customer behavior
Established network of potential customers is highly preferred
Experience in e-commerce, logistics, delivery, or technology companies is preferred
Strong communication, negotiation, and presentation skills
Strong customer relationship management skills
Self-motivated, results-oriented, and commercially driven
Good knowledge of CRM systems and sales pipeline management
Excellent command of Arabic and English

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