# Manager - Performance Marketing — Landmark Group

Canonical: https://jobxdubai.com/jobs/li-4463021139-manager-performance-marketing
Location: Dubai, UAE
Type: full_time · Level: senior
Monthly salary: AED 18,000 to 32,000 per month (estimated, not employer-stated) (UAE salaries are tax-free)
Posted: 2026-09-09
Apply: https://www.linkedin.com/jobs/view/manager-performance-marketing-at-landmark-group-4463021139?_l=en

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## Description

The role will be responsible for driving customer acquisition, revenue growth, return on media investment and digital efficiency across all paid channels while working closely with agency partners, e-commerce, brand, merchandising and analytics teams for HomeBox

Commercial Ownership

• Own paid revenue, customer acquisition and media efficiency.

• Deliver agreed KPIs including ROAS, CAC, Conversion Rate and Revenue.

Performance Marketing

• Plan, execute and optimize Google, Meta, TikTok and emerging paid channels.

• Continuously improve campaign structure, bidding, audiences and creatives.

Agency Management

• Lead media agencies through clear governance, planning, optimization and performance reviews.

Analytics & Measurement

• Develop executive dashboards and actionable insights using GA4, GTM and reporting platforms.

• Ensure accurate tracking and attribution across digital properties.

Ecommerce & Omnichannel

• Partner with Ecommerce, Brand, CRM, Merchandising and Analytics teams.

• Support initiatives that drive both ecommerce growth and store traffic.

Experimentation & Innovation

• Lead structured testing across audiences, creatives, landing pages, offers and bidding.

• Identify opportunities using AI, automation and new digital technologies.

Leadership

• Operate independently with minimal supervision.

• Coach agency partners and contribute to the long-term capability of the Digital Marketing team.

MANDATORY TECHNICAL CAPABILITIES

• Google Ads, Meta Ads, TikTok Ads

• GA4, Google Tag Manager, Looker Studio

• Google Merchant Center & Product Feed Management

• Meta CAPI, Pixels and Conversion Tracking

• Advanced Excel and reporting

• Understanding of CRM platforms, CRO and attribution models

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## Requirements

Mandatory technical capabilities: Google Ads, Meta Ads, TikTok Ads; GA4, Google Tag Manager, Looker Studio; Google Merchant Center & Product Feed Management; Meta CAPI, Pixels and Conversion Tracking; Advanced Excel and reporting; Understanding of CRM platforms, CRO and attribution models

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